Lauren Decker Email and Phone Number
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Lauren Decker is a Helping B2B Companies Capture and Leverage Customer Insights to Fuel Growth at Carema Consulting. She possess expertise in marketing, marketing strategy, integrated marketing, strategy, product marketing and 17 more skills.
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Senior ConsultantCarema Consulting Feb 2021 - PresentCarema Consulting is a boutique consultancy that executes customer insights programs covering win-loss, churn, customer health and competition. We provide market findings and corresponding recommendations to leaders looking to address critical issues or make strategic decisions. Our team specializes in leveraging insights to define or refine customer journey, value realization, strategic messaging/thought leadership, persona insights, partner/channel strategies, product go to market strategies and new market exploration.
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Vp Brand & Product MarketingG2 Feb 2020 - Feb 2021Chicago, Il, UsResponsible for brand experience, communications, events and go-to-market strategy for G2 products. Served as a member of the marketing leadership team and supported the greater marketing organization as acting CMO from October 2020 to January 2021. -
Sr. Director, Brand & Product MarketingG2 Jan 2019 - Feb 2020Chicago, Il, UsBuilt and managed G2’s first brand team, growing the team from 3 to 11 in one year. Managed brand campaigns, communications, and product launches, including G2’s annual Best Software Awards, the launch of G2 Track (formerly Siftery), and global brand campaigns. Planned and executed G2’s first REACH conference with over 500 attendees.
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Director, Product & Customer MarketingG2 Jun 2018 - Dec 2018Chicago, Il, UsManaged product & customer marketing functions, including customer webinars, customer communication, and product launches. Oversaw and launched G2’s rebrand from G2 Crowd to G2.com.
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Director Of ProductUrbanbound Feb 2017 - Jun 2018Chicago, Il, UsResponsible for product management, product marketing, and implementation functions and member of the executive leadership team. Collaborated with customers and prospects to build and test new products and features, including expense management and lump sum disbursement tools for companies relocating employees. -
Product Marketing ManagerUrbanbound Apr 2015 - Feb 2017Chicago, Il, UsDefined and built the first product marketing practice at UrbanBound. Responsible for product messaging, go-to-market strategy and execution, and product enablement. Partnered with product engineering and customer success to onboard customers, resulting in the creation of an implementation role.
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Associate Product Marketing Manager, MobileSalesforce Feb 2014 - Apr 2015San Francisco, California, UsResponsible for product positioning, pricing, packaging and launch activities across three mobile products. In this fast-paced role, I worked closely with cross-functional teams, including product management, sales, finance, and corporate marketing to develop and execute marketing strategies to drive mobile sales. -
Business Analyst, MobileExacttarget Apr 2013 - Jan 2014Indianapolis, In, UsAs Business Analyst for ExactTarget’s MobilePush product, my role included creating and maintaining the strategic partnership between business needs and technology delivery. -
Catapult Rotational Program AssociateExacttarget May 2012 - Mar 2013Indianapolis, In, UsCatapult is a dynamic rotational program designed to provide college graduates the opportunity to rotate through three positions within ExactTarget (now Salesforce Marketing Cloud), the industry-leading Email Service Provider (ESP) servicing the country's biggest brands.
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Slingshot InternExacttarget May 2011 - Aug 2011Indianapolis, In, Us
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Sales InternArthur J. Gallagher & Co. Jun 2010 - Aug 2010Rolling Meadows, Il, Us
Lauren Decker Skills
Lauren Decker Education Details
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Purdue University Daniels School Of BusinessManagement
Frequently Asked Questions about Lauren Decker
What company does Lauren Decker work for?
Lauren Decker works for Carema Consulting
What is Lauren Decker's role at the current company?
Lauren Decker's current role is Helping B2B Companies Capture and Leverage Customer Insights to Fuel Growth.
What is Lauren Decker's email address?
Lauren Decker's email address is ld****@****und.com
What is Lauren Decker's direct phone number?
Lauren Decker's direct phone number is +131299*****
What schools did Lauren Decker attend?
Lauren Decker attended Purdue University Daniels School Of Business.
What skills is Lauren Decker known for?
Lauren Decker has skills like Marketing, Marketing Strategy, Integrated Marketing, Strategy, Product Marketing, Crm, Social Networking, Digital Marketing, Sales Process, Mobile Devices, Analytics, Product Management.
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