International Key Account Director
Pico Interactive is a global Virtual Reality headset supplier focused on various applications of VR. Pico Interactive was acquired by Bytedance in 2021. It operates globally working with channel and distribution partners in each region to complete deployments in the resources, medical, education and corporate space. Deployments required partnering with content developers, ISV (independent software vendors) and distribution/channel partners to activate and complete projects.- As the second employee in PicoXR’s EMEA division, I led strategic development, exceeding sales targets with $3.7M in revenue within 18 months. - Established distribution and channel partnerships across EMEA and APAC, driving 110%+ year-on-year top-line growth in both regions.- Developed and executed lead generation strategies through cold calls, emails- Managed regional initiatives, including app store integrations and tradeshow activations. - Launched ANZ business in 2020 (COVID peak), generating $250K in quarterly revenue and consistently surpassing targets.- Collaborated closely with operations teams on inventory planning and forecasting to align product availability with sales initiatives.- Leveraged MDF and marketing budgets to support business growth, driving targeted campaigns and co-marketing initiatives with distribution partners.- Involved in launches of 7 key products, coordinating cross-functional teams to ensure effective market entry and promotion
