Dede Haas Email and Phone Number
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Dede@DLHServices.com | 410-280-5650 | WHAT I DO: I help Tech Vendors achieve profitable and sustainable programs and partnerships by providing Channel coaching or retainer services to those organizations evaluating, new to, or who are established but reexamining the Channel.WHO I WORK WITH: SMB to Enterprise Tech Vendors includingSoftware, Hardware, Xaas; Vendor Channel VP/Director/Manager or SMB CEO/Pres; Channel experienced or novice.WHY IT WORKS: Because I listen. When you partner with DLH Services, you get my attention and care to your business' nuances, needs, and fit in the channel sales model. Channel programs should always work for you, your partners, and your budget.WHAT MAKES ME DIFFERENT: Hands-on experience and deep knowledge from over 30 years in the channel, carrying “a bag” and quota for companies big and small. Started working for VARs and then moved to the vendor world where I built and managed programs and teams; recruited and managed partners; developed channel marketing plans, communications collateral, and events. My approach to producing and nurturing a channel arises from what I learned from both sides of the channel aisle. That is, a successful channel comes down to a strong and trust based business relationship between the vendor and their partner where together they can satisfy/solve a client’s business needs and issues.WHAT OTHERS SAY: “Dede was by far the best channel manager I have ever had the pleasure to work with. We could not have grown the business so rapidly without her help!” Richard Laskey, Pres & CEO, MarXtar Corp.“[Dede] worked closely with one of our clients and got their channel marketing off to a great start!” Judy Schramm, CEO, ProResource, Inc.HOW IT WORKS: Get in touch. We set up 30 minutes to talk. You tell me your story. We decide if I am a good fit to help you.READY TO TALK? Connect with me on LinkedIn, send a note to Dede@DLHServices.com, visit me at DLHServices.com, or call me at 410-280-5650.
Dlh Services, Llc
View- Website:
- dlhservices.com
- Employees:
- 4
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Dlh Services, LlcWashington, Dc, Us -
Channel Strategist, Practitioner, Coach - Building Channel Programs That Delight You & Your PartnersDlh Services, Llc 2003 - PresentAnnapolis, Md, UsHigh-tech, hands on, action oriented consulting company. Creating and implementing profitable ‘turnkey’ channel sales programs. Establishing relationships with effective technology partners, resellers (VARs, LARs), Managed Service Providers, Systems Integrators, ISVs, and OEMs to grow revenue. Clients include, but not limited to, Avinti, GlobalWatch Technologies, SteelCloud, Surety, XTRM Channel Performance, BroadOps, and Sales Performance International.Past Performance:-> Helped SMB vendor manage large enterprise partner for extensive telecom project: Developed effective channel onboarding, training, and marcom documents and presentations for BroadOps partner Frontier Communications; which led to the successful installation, implementation, and management of high speed internet for off-campus student housing at Southern Illinois University. <--> Worked closely with technology partners to successfully launch client program within tight budget constraints: DLH client, SteelCloud needed to build and manage Intel funded solutions center for no more than $16K. Recruited SteelCloud partners Arrow, Motorola and others to provide H/W and S/W for customer demos and advertising products in the center. Launched on time / on budget. <- -
Leadership Team, Dc ChapterAssociation Of Strategic Alliance Professionals 2011 - PresentCanton, Ma, Us -
Past Vice Chair & Acting Chair, Education CommitteeAlliance Of Channel Women 2018 - 2021Santa Ana, Ca, Us -
Contributing Columnist - Partner PerspectiveChannel Executive Magazine 2017 - 2020A bi-monthly column where I interview two members of The ASCII Group – a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses – to get their perspective on the partnership with their vendors.
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Channel Manager / Eastern Region - Turned Around Channel Sales PartnerPkware, Inc. 2012 - 2012Milwaukee, Wi, Us$30M security software company for data compression and encryption solutions. Managed vendor / partner relationships within new and existing national and regional partners. Oversaw recruiting and development of channel partners. Supported company move from direct to indirect sales model.Past Performance:-> Turned around sales partner: A PKWARE partner was losing sales reps to competitors and they were taking customers with them. Met with partner Sales Director to differentiate services from partner competitor and provide solutions. Focused on problem solving and ensured retention of partner customer base including Capital One and many others. <- -
Vp Of Channel Sales & Partnerships - Increased Revenue Producing Partners 300% & Renewals 250%Surety, Llc 2010 - 2012Naples, Florida, UsPrivately held SaaS based information assurance/security company. Oversaw recruitment and management of channel partners. Created and led Surety Partner Program and Developer Program for national & global partners. Negotiated agreements. Created channel development and sales programs. Managed $250K budget.Past Performance:-> Increased revenues from partners: Upon hire, transitioned company from direct sales to indirect/channel sales model. Developed formal Channel Partner program, recruited new partners. Increased revenue producing partners 300% and renewal business 250%. <- -
Regional Territory Manager - $2M In New Business Within 12 MonthsIntel Corporation 1991 - 2002Santa Clara, California, UsSoftware Products and Services Division of $27B semiconductor firm. Oversaw new business and management of partner programs for LANDesk (now Ivanti) enterprise management software products. Recruited and managed channel sales partners. Interfaced with customers including executive management and staff. Managed sales team.Past Performance:-> Boosted market share and profitability: Primary goal was to make the channel partners successful. Forwarded leads and opportunities to partners and developed marketing programs to generate new business. Impact of strong customer service and relationships led to introduction to partners’ existing accounts, new leads from partners, and increased partner initiated sales such as Dartmouth-Hitchcock Medical Center, Maersk, Schering-Plough, Mercedes-Benz, TJMaxx and Minolta; leading to $2M in new business within 12 months. <--> Delivered customer solution, increasing sales: Large, influential customer was struggling with product and threatened to uninstall it. Joined channel partner on customer calls, identified issues and developed action plan for resolution. Satisfied customer, generating $150K in additional sales. Additionally, channel partner delivered new accounts, increasing their partner sales by 50%. <-Earlier: Repeatedly promoted within Intel since 1991 to include Senior Manager / Technical Marketing Engineers, Technical Sales Channel Manager / Eastern Region.
Dede Haas Skills
Dede Haas Education Details
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Penn State UniversityInternational Politics -
Coronado High School - Coronado, Ca
Frequently Asked Questions about Dede Haas
What company does Dede Haas work for?
Dede Haas works for Dlh Services, Llc
What is Dede Haas's role at the current company?
Dede Haas's current role is CHANNEL SALES STRATEGIST & COACH, DLH Services | Expert In Profitable Channel Partnerships & Programs For Tech Vendors.
What is Dede Haas's email address?
Dede Haas's email address is de****@****mag.com
What is Dede Haas's direct phone number?
Dede Haas's direct phone number is +170344*****
What schools did Dede Haas attend?
Dede Haas attended Penn State University, Coronado High School - Coronado, Ca.
What are some of Dede Haas's interests?
Dede Haas has interest in Solution Selling, Information Technology, Sales Process, Strategic Partnerships, Partner Management, Channel Sales, Data Center, Salesforce, Account Management, Sales.
What skills is Dede Haas known for?
Dede Haas has skills like Strategic Partnerships, Partnerships, Vars, Global Alliances, Business Development, Channel, Go To Market Strategy, Saas, System Integrators, Enterprise Software, Channel Partners, Enterprise Solution Sales.
Who are Dede Haas's colleagues?
Dede Haas's colleagues are Dlh F., Douglas Hunter, Thomas Wall, Nguyen Thi Thu, Technical Maza.
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