Dedra Estes Email & Phone Number

Boston, Ma

-Work with clients as stylist for events, photo shoots, travel and speaking engagements. -Attend run of shows four times a year to assist on buying of Punto collections.-Maintain Akris standards for visuals and merchandise in Punto boutique.-Work with a team of stylists on a daily basis to drive business within the Boston market while meeting individual monthly and quarterly goals.

Boston, Massachusetts

For the past twelve years I have cultivated a loyal following of private clients that span the globe being in China, Australia and across the United States. This diverse experience has given me a varied perspective of how culture, climate and lifestyle affect trends, street style and needs on a worldwide scale.Additionally it has given me to opportunity to build relationships with other stylists and fashion houses.

Boston, Ma

While working with Anne Fontaine I increased my management experience while successfully transitioning my Escada clients to Anne Fontaine resulting in the highest individual sale in the company’s history. Within the first two weeks with Anne Fontaine I had doubled my projected numbers and achieved 22% increase to my six months goal. I also networked within the Boston community to drive business by partnering with local magazines, businesses and charities. These efforts helped lead the store in achieving highest redemption rate of promotional events nationwide for F/W season in addition to record setting 4th quarter sales for the US.

During my time with Escada I utilized all opportunities to reach out to new, potential clients; quickly building a loyal group of clients new to the Escada brand. I increased my numbers by 20% in the first year, 40% the next year & have continued to increase numbers by steadily acquiring new clients & regularly increasing existing clients’ annual purchases. Due to these new clients, Phoenix sales increased roughly $500,000 per year resulting in a #1 ranking in 2010 and 2012.

I "cut my teeth" so to speak while at Saks. I started in Intimate Apparel and was quickly promoted to Contemporary Department due to successful cross selling and several accolades from designers Josie Natori for personal style and Oscar de la Renta for achieving highest nationwide sales during promotions.