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Dee Evans is listed as Inspiring change and growth at The Insight Consultancy, based in City of Johannesburg, Gauteng, South Africa. AeroLeads shows a work email signal at tnsglobal.com and a matched LinkedIn profile for Dee Evans.
Dee Evans previously worked as Founder at The Insight Consultancy and Consumer Experience & Insights Director at Tiger Brands. Dee Evans holds Bachelor Of Commerce - Bcom, Marketing, Economics from University Of Kwazulu-Natal.
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I've spent over 25 years at Kantar, starting out in the beginnings of a local market research startup that evolved into a global powerhouse. This journey provided me with invaluable experiences, research expertise, opportunities, and the value of collaboration, creativity, and a strong company culture.My journey shifted from agency to client where I joined Tiger Brands for six-years. I had the opportunity and excitement to work with many of South Africa's favourite brands. This experience deepened my appreciation of collaboration and what it takes to excel in highly competitive markets and the effective implementation of insights Throughout my career, I've had the privilege of leading and learning from diverse teams across various countries, embracing the unique challenges and opportunities presented by different cultures and markets.My experience spans multiple industries and both local and global markets. I'm passionate about driving creativity, fostering collaboration, and delivering insights that have a tangible impact on consumers and business outcomes. And I have loved all the fun and interesting people I've met along the way.On the flip side of work finding the right work-life balance can be tricky, but for me, there's nothing better than spending quality time with my adventurous family and socialising with friends to embrace life's simple joys. My escape from the corporate hustle is immersing myself in the outdoors, challenging myself through exercise, and unleashing my creativity.
Listed skills include Market Research, Customer Insight, Consumer Behaviour, Marketing Strategy, and 13 others.
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South Africa
My vision for The Insight Consultancy, is simple: It is all about putting the consumer front and center and sparking change that is meaningful. The focus is transforming insights into ‘real-world’ implementation and strategies that fuel growth. Throughout my career, my knack for problem-solving and ability to adapt have been key attributes in driving success.
Johannesburg Area, South Africa
As the Customer Experience and Market Insights Director at Tiger Brands, I was a key contributor of the company's sustainable growth agenda. I led the delivery of transformational, consumer-centric and market insights that underpinned brand strategy, creative development, the innovation roadmap and market execution. By building a best-in-class insights capability and empowering a high-performance insights team, I ensured that Tiger Brands was equipped with the data and insights to enable data-driven decisions and remain future-focused.The secret to my success? Forging strong relationships and seamless collaboration with key stakeholders across the business units (Bakery, Milling, Cereals, Rice & Pasta, Culinary, Sweets & Treats, Beverages, HPC and Baby), group functions (Strategy & Capability, Media, R&D), and customer teams. Whether it was identifying emerging trends or capitalising on market shifts, my focus was on driving tangible results that made an impact to consumers and the business.
Johannesburg Area, South Africa
Unlocking Growth through Consumer Insights and Collaboration. At Kantar, I served as the go-to advisor for Unilever's Consumer and Market Insights Function (CMI) . I developed global relationships with the dedicated Unilever insights team and leveraged Kantar's international expertise to deliver best-in-class insights that unlocked growth opportunities. My role was to align TNS' resources and research to Unilever's needs and ensure consistent delivery across the region. The focus was to influence, inspire, and to deliver actionable insights. My leadership style was marked by visionary thinking and a relentless pursuit of unlocking opportunities By leading and supporting a high-performing team and troubleshooting projects, In my Director roles at Kantar Millward Brown and TNS South Africa, I demonstrated my leadership and change management . At Kantar Millward Brown, I led my team through uncertainty the complex merger of Kantar Brands, inspiring the team and steering the Unilever account strategy to new heights. At TNS South Africa, I held a commercial leadership role, and also served as the regional Marketing lead and was part of a product team that received global acclaim for their thought leadership and contributions in brand building and positioning .
Johannesburg
Adding value to client deliverablesLinking research to a commercial context and business chanllengeLead :TNS strategy & brand implementationContibutor to the regional AMME "thought leadership" network
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Dee Evans works for The Insight Consultancy.
Dee Evans is listed as Inspiring change and growth at The Insight Consultancy.
AeroLeads has found 1 work email signal at @tnsglobal.com for Dee Evans at The Insight Consultancy.
Dee Evans is based in City of Johannesburg, Gauteng, South Africa while working with The Insight Consultancy.
Dee Evans has worked for The Insight Consultancy, Tiger Brands, Insights By Kantar, Tns Sa, and Tns South Africa.
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Dee Evans holds Bachelor Of Commerce - Bcom, Marketing, Economics from University Of Kwazulu-Natal.
Dee Evans is listed with skills including Market Research, Customer Insight, Consumer Behaviour, Marketing Strategy, Analysis, Marketing, Business Intelligence, and Segmentation.
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