Deedra Anderson Email & Phone Number

Remote

Bakersfield, California, United States

• Attract donors to participate in fundraising events by designing professional and appealing event collateral that promises a fun, social event but also portrays the foundation as a credible and trustworthy organization• Inform donors of their contribution utilization by designing a seasonal newsletter that engages readers and motivates continued support by featuring hospital and community improvements funded by their donations• Increase fundraising efforts and boost morale by creating graphics, logos and promotions to recognize and recruit new members to the foundation’s various giving clubs and societies

Bakersfield, California, United States

• Encouraged attendance to the county fair by creating a cohesive set of design elements that defined the event theme and implemented them into various mediums such as print advertisements, traditional and digital billboards, programs and merchandise• Informed an average of 412,000 attendees annually of all entertainment and events available by designing an easily referenced program that outlined daily schedules in one convenient booklet• Aided in navigation of the venue by designing eye-catching, informational and directional banners and signage that featured sponsor information and logos throughout the grounds

Bakersfield, California Area

• Collaborated with clients, fellow designers and copywriters, understood the target audience and used basic design principles such as visual and informational hierarchy and spatial balance in my design layouts to create a variety of successful print projects for different industries• Saved clients time and money by preparing, requesting and comparing print bids, supplying correctly prepared files to the printers and participated in press checks to assure quality expectations• Successfully freelanced for many agency clients with the owner’s help and encouragement upon her retirement and closing of the agency

Bachelor Of Arts (Ba), Communication Design; Option In Graphic Design, 3.4 Gpa

INTERNSHIP The Orion, CSU Chico Student Newspaper Assistant Manager of Ad Design: August 2002–May 2003 Ad Designer: January 2000–May 2000.

Diploma, 3.7 Gpa

Activities and Societies: Volleyball Basketball Softball California Scholarship Federation (CSF)