NASDAQ: SONDSonder is revolutionizing hospitality through innovative, tech-enabled service and inspiring, thoughtfully designed accommodations combined into one seamless experience. Launched in 2014, Sonder provides a variety of accommodation options — from spacious rooms to fully-equipped suites and apartments — found in over 40 markets spanning ten countries and three continents. The Sonder app gives guests full control over their stay. Complete with self-service features, simple check-in and 24/7 on-the-ground support, amenities and services at Sonder are just a tap away, making a world of better stays open to all. I led the 1,200+ FTE global Operations organization at Sonder, including regional operations, design, openings, supply chain, operations excellence, and customer service teams across our entire global footprint – US, Canada, Mexico, UK & Ireland, continental Europe, and UAE. I joined Sonder in 2017 post Series B and was part of scaling the organization over ~7 years through IPO and beyond.

Luxe is an on-demand parking and valet service. Volvo Cars acquired Luxe in the summer of 2017 to fuel its digital services strategy.Ran entire business organization comprising of city operations (GMs), sales, marketing, business development, customer delight, and logistics (45 corporate reports, 450 valets)

+ Led ~500-employee city operations team across all US markets (6 city teams, ~450 valets).+ Spearheaded GM focus on profitability, resulting in 2x improvement in margins across cities whilegrowing revenue 25% to $1M/month run rate.+ Revamped city metrics and reporting for improved business intelligence, transparency, and planning.

First General Manager for Luxe's largest and most mature market (San Francisco). Responsible for market P&L as well as local operations. Some accomplishments:+ Improved gross margin to near-breakeven by March 2016 through pricing and cost optimization while growing revenue.+ Improved valet performance by ~20% by increasing performance transparency and enforcement.+ Effectively built and managed SF city operations team, including growing valet force size to 250+.

Lead consultant and client teams to solve pressing business problems for influential media and technology companies+ Product development: Developed pricing tool, designed and ran pilot, and implemented broad rollout of pricing tool for ~300 person sales team at leading technology company resulting in annual profit improvement of ~$20M.+ Sales enablement: Led team to create, pilot, and deploy sales capability building program for large cable client creating annual revenue impact of ~10-15% across ~1,000 person sales team.

Took on leadership roles in technology and media projects+ Led McKinsey benchmarking study on operating metrics within Enterprise SaaS companies

thredUP is an online consignment and thrift store where you can buy and sell high-quality secondhand clothes. I worked across product management, business development, and marketing at when the company was a 20-person consumer Internet startup; as of Q1 2021 it is a publicly traded company.+ Worked with product owners and engineering team in an agile software environment to define and execute features developed in two-week sprints, e.g., development of high priority product features including internal metrics dashboard and new product line.+ Conducted first-ever extensive user survey to understand customer needs. Developed and executed on resulting recommendations including enhanced transaction review system.+ Initiated distribution partnership with multi-million dollar consumer goods brand.

Led marketing efforts for start-up cable television and online video advertising products at Google. Collaborated withcross-functional team across product, engineering, and sales teams.+ Led all marketing efforts for customer segments accounting for $50M in annual sales.+ Developed marketing strategy, product messaging, sales pitches, marketing collateral, client case studies, external communication materials and event ideation and execution across TV Ads and online video.+ Executed key marketing initiatives including customer acquisition efforts and new feature releases.

Performed market, financial, and operational analyses. Developed recommendations and presented results to client senior management. Project examples include:+ Implemented new sales model across 1,000 call center agents. Created and implemented metrics tracking framework for pilot site. Built client capabilities to support system on ongoing basis. Project resulted in $30M revenue and $15M EBITDA impact annually+ Managed ten person international cross functional client team to develop performance management system for 100 person semi-public organization tasked with reforming developing country’s economy+ Evaluated ~$3B market opportunity in media production services for private equity client+ Created international markets strategy for leading generics pharmaceutical company