Deepa

Deepa "Dee" Kumar Email and Phone Number

App Innovation, Cloud, Data and AI Product Marketing, Americas GTM Leader Microsoft | Open Source Champion | Advisor | Investor| Board Member @ Microsoft
Redmond, WA
Deepa "Dee" Kumar's Location
San Francisco Bay Area, United States, United States
Deepa "Dee" Kumar's Contact Details
About Deepa "Dee" Kumar

Seasoned marketing senior executive with more than 15 years of experience in creating mobile and PC ecosystems, apps and cloud services that truly delight customers. Dynamic and resourceful with the ability to think strategically and deliver tactically on a global scale.Extensive international business experience with a proven record in accelerating new product adoption and establishing new markets to build profitable businesses around an engaged customer base.Motivational leader and manager of diverse, cross-functional and cross-geographical teams with a successful track record in leading global initiatives to drive investor and shareholder value. At Lenovo, the #1 global brand for consumer tablets, convertibles and smartphone products, established a new market and a brand new category by introducing new content and digital apps from leading partners and companies for new and innovative platforms like Horizon, Yoga, tablets and convertibles. Spearheaded Lenovo's online advertising initiative with Facebook to drive up the sales of smartphones in emerging markets. At Dolby,led the product roadmap definition, competitive analysis, forecasting, business development, revenue achievement and established global IP licensing agreements with top PC and mobile customers resulting in +50 design wins and a revenue of 200M. At HP, launched "HP Apps Center" resulting with exemplar apps from Cartoon Network, Marvel, eBay, Netflix, Hulu, Symantec, Skype, Microsoft. Executed high-profile global marketing campaigns with Hollywood celebrities like Lady Gaga, Dr Dre, Jimmy Iovine, Bollywood stars like Shah Rukh Khan and fashion designers like Vivienne Tam. Won the Gold Addy award in the interactive media category for online advertising and Silver award in the interactive media category for at the 39th Creativity Annual Awards. Dee has an MBA from Brown University/ IE and a Bachelors degree in Computer Science.

Deepa "Dee" Kumar's Current Company Details
Microsoft

Microsoft

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App Innovation, Cloud, Data and AI Product Marketing, Americas GTM Leader Microsoft | Open Source Champion | Advisor | Investor| Board Member
Redmond, WA
Website:
microsoft.com
Employees:
10
Company phone:
0124 415 8000
Deepa "Dee" Kumar Work Experience Details
  • Microsoft
    Sr Director, App Innovation Azure Americas Product Gtm Leader
    Microsoft Jan 2022 - Present
    Redmond, Washington, Us
  • Uc Irvine
    Advisory Board Member
    Uc Irvine Sep 2021 - Present
    Irvine, Ca, Us
  • Amazon Web Services (Aws)
    Saas Isv & Developer Marketing Lead
    Amazon Web Services (Aws) Jul 2020 - Dec 2021
    Seattle, Wa, Us
    Building SaaS solutions on AWS
  • Armory
    Board Advisor
    Armory Aug 2019 - Sep 2021
    San Francisco, California, Us
  • The Linux Foundation
    Vice President, Product Marketing, Developer Relations, Open Source
    The Linux Foundation 2017 - 2020
    San Francisco, Ca, Us
    Cloud Native Computing
  • Docker, Inc
    Director, Product Marketing, Strategic Partnerships
    Docker, Inc 2016 - 2017
    San Francisco, California, Us
  • Equinix
    Director, Product Marketing
    Equinix 2013 - 2016
    Redwood City, California, Us
    Global lead for the GTM of the cloud service provider vertical responsible for market development, positioning, vertical segmentation, marketing strategy, planning, field marketing, sales enablement and building account based strategies to win top 50 ISV, SaaS, IaaS, PaaS, wireline and wireless services including IOT platform with top tier partners.Defined content strategy and interconnection roadmap for using interconnection as a tool targeting service providers and enterprises. Includes working with key functions across Equinix to deliver customer segmentation, TAM (addressable markets), package value propositions, sales tools, messaging based on key cloud service provider use cases.Delivered strategic and prioritized targets, top 25 partner based account marketing plans, sales enablement and content programs for SaaS, IaaS, PaaS and MSP cloud sub segments.Developed the first integrated marketing programs for the company, executing across multiple marketing channels globally, including: content syndication, display advertising, SEM/SEO, email nurture, webinars, live events. Developed value props, messaging, playbooks ( whitepapers, case studies, customer success stories, buyers journey nurture flow and email campaigns content) to address each client’s unique situation.Drove thought leadership, partner marketing programs including training and certification with VMWare, Cisco, Amazon AWS, Microsoft Azure, partner teams for the launch of the Equinix cloud exchange service in 12 key markets resulting in 24% business growth and profitability. Developed financial analysis and business models to ensure profitable and mutually beneficial long term partnerships
  • Lenovo
    Director, Product Marketing - Mobility & Cloud Services
    Lenovo Apr 2012 - Sep 2013
    Morrisville, Nc, Us
    Responsible for the worldwide go-to-market launch for Lenovo’s “halo” Windows 8 PC products and Android mobile products ($1B category). Drove 18% yoy growth for Lenovo’s convertible PCs, tablets and smartphones by developing ROI based campaign strategies using leading advertising platforms.Singularly responsible for deep engagement with Facebook to drive awareness, sales and conversions of Lenovo’s smartphones in key markets through ROI based CPC, CPM, CPA campaigns and KPI outcome measurements. Achieved 85% lift in traffic to Lenovo.com, 1200x increase in daily reach, increased brand engagement through outstanding CTR of 2.85%Launched new product category by building content partnerships and sourced unique, relevant customer focused digital content from top mobile gaming companies and app developers. Lead all product marketing efforts including messaging, positioning, field enablement, sales engagement, outbound marketing, communications and media relations resulting in awards and accolades
  • Dolby Laboratories
    Product Marketing
    Dolby Laboratories Apr 2011 - Mar 2012
    San Francisco, California, Us
    Drove key device manufacturer relationships with HP, Lenovo, Acer , Asus, Sony, Toshiba leading to key design wins and distribution agreements for entire line of OEM consumer and enterprise premium platforms.Responsible for supporting the outbound sales teams for major OEM accounts, carriers and mobile operators. Developed the partner ecosystem by delivering business intelligence, industry analysis, and playbooks for Dolby mobile surround sound technologies across all connected devices: tablets, mobile phones, PCs, convertibles and home entertainment systems.Lead product roadmap definition, sales forecasting and sales enablement for establishing global licensing agreements with top mobile and PC customers including Samsung, Dell, China Mobile, Amazon, resulting in +15 design wins and a revenue stream of +$50M.
  • Hewlett-Packard
    Group Manager, Product Marketing
    Hewlett-Packard Feb 2007 - Mar 2011
    Houston, Texas, Us
    Responsible for Ecosystem Marketing and demand generation of software applications and online web services across HP’s premium consumer mobile products, PCs and tablets Conceptualized, designed and product managed the HP Apps Store to create customized touch-driven applications and unique software experiences for touch based mobile platforms, a $300M category for HPLaunched exemplar apps by forging strategic alliances with Cartoon Network, Lego, Ubisoft, Steam, Rovio, Marvel, NBA, US News, Snapfish, eBay, Netflix, Hulu, Symantec, SkypeDirected the new product introduction and go-to-market strategy with Beats Audio for HP’s limited edition premium productsSpearheaded the HP IndyCar technology partnership by leveraging HP workstations, thin clients and all-in-one computers, resulting in key enterprise account wins for HPExecuted high-profile global marketing campaigns with Hollywood celebrities like Lady Gaga, Jimmy Iovine, Dr. Dre, Bollywood stars like Shah Rukh Khan and fashion designers like Vivienne Tam. Won the Gold Addy award in the interactive media category for online advertising and Silver award in the interactive media category at the 39th Creativity Annual Awards
  • Hewlett-Packard
    Product Marketing Manager | Apps Ecosystem
    Hewlett-Packard Apr 2003 - Jan 2007
    Houston, Texas, Us
  • Hewlett-Packard
    Senior Software Engineer | Wireless & Internet Services
    Hewlett-Packard Feb 2001 - Mar 2003
    Houston, Texas, Us
  • Intel / Mcafee
    Software Engineer | Network Associates
    Intel / Mcafee Oct 1999 - Jan 2001
    San Jose, California, Us
  • Honeywell Technology Solutions
    Software Engineer | Process Automation
    Honeywell Technology Solutions Aug 1997 - Sep 1999
    Charlotte, North Carolina, Us

Deepa "Dee" Kumar Skills

Product Marketing Product Management Cross Functional Team Leadership Strategy Cloud Computing Business Development Strategic Partnerships Go To Market Strategy Enterprise Software Competitive Analysis Product Development Saas Business Strategy Management Leadership Marketing Strategic Alliances Partner Management Integration Start Ups Executive Management Intellectual Property Product Lifecycle Management Mobile Applications User Experience Online Advertising Marketing Strategy Crm Sales Enablement Business Alliances Consumer Electronics Wireless Demand Generation Multi Channel Marketing Channel Partners Product Launch E Commerce Analytics Software As A Service Business Intelligence Revenue Analysis Marketing Communications Project Team Management Customer Relationship Management Wireless Technologies

Deepa "Dee" Kumar Education Details

  • Brown University
    Brown University
    Marketing
  • Ie Business School
    Ie Business School
    Mba
  • Bit
    Bit
    Computer Science

Frequently Asked Questions about Deepa "Dee" Kumar

What company does Deepa "Dee" Kumar work for?

Deepa "Dee" Kumar works for Microsoft

What is Deepa "Dee" Kumar's role at the current company?

Deepa "Dee" Kumar's current role is App Innovation, Cloud, Data and AI Product Marketing, Americas GTM Leader Microsoft | Open Source Champion | Advisor | Investor| Board Member.

What is Deepa "Dee" Kumar's email address?

Deepa "Dee" Kumar's email address is de****@****ail.com

What is Deepa "Dee" Kumar's direct phone number?

Deepa "Dee" Kumar's direct phone number is +140824*****

What schools did Deepa "Dee" Kumar attend?

Deepa "Dee" Kumar attended Brown University, Ie Business School, Bit.

What skills is Deepa "Dee" Kumar known for?

Deepa "Dee" Kumar has skills like Product Marketing, Product Management, Cross Functional Team Leadership, Strategy, Cloud Computing, Business Development, Strategic Partnerships, Go To Market Strategy, Enterprise Software, Competitive Analysis, Product Development, Saas.

Who are Deepa "Dee" Kumar's colleagues?

Deepa "Dee" Kumar's colleagues are Hasan Samad, Bamdad Mousavi, Werdna Boltav, Nicholas Velasquez, Mazid Khan, Lo A, Emme Ci.

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