Deena Rosen Email and Phone Number

Deena Rosen is a design lead for Google's Sustainability Product Group, and is passionate about using behavioral design to solve some of our planet’s biggest problems. As the former head of design at Opower, she created products that nudged people to use less energy, with big impact: Opower has saved 30 billion kWh of energy and $3B USD across 50 million homes. Deena worked for almost a decade with non-profits and startups to apply best practices in Behavioral Design and Human Centered Design to environmental and social justice causes. She writes and speaks about behavioral design at places such as TEDx, IxDA, SXSW, Medium, GOOD magazine, Stanford d.school, and VentureBeat.In her past life, Deena spent 15 years designing user experiences across multiple industries, from consumer electronics to organic food. In her past past life, she was a software engineer, designing interactive software like CD-ROMs (remember those?) and global enterprise systems. She has a masters degree in Product Design from Stanford University and a Bachelor’s degree in Computer Science from Duke University. Fun facts: she sailed across French Polynesia (see profile pic), is fluent in Ashtanga and Kundalini, and has meditated for 7 days in silence (twice). She loves cooking vegetarian meals for her commune, painting tiny watercolors, and helping people organize their lives. Happily based in Oakland, CA.