Software Development Engineer
CurrentDeveloped and maintained the core content ingestion workflow for Amazon Shop By Interest using AWS Step Functions. This workflow was crucial for processing and approving influencer content before it appeared on the Shop By Interest feed. I enhanced the workflow by integrating advanced deduplication logic with DynamoDB, Step Functions, and SQS, as well as implementing custom redrive mechanisms using SNS, SQS, and Lambda. These enhancements significantly boosted operational efficiency… Show more Developed and maintained the core content ingestion workflow for Amazon Shop By Interest using AWS Step Functions. This workflow was crucial for processing and approving influencer content before it appeared on the Shop By Interest feed. I enhanced the workflow by integrating advanced deduplication logic with DynamoDB, Step Functions, and SQS, as well as implementing custom redrive mechanisms using SNS, SQS, and Lambda. These enhancements significantly boosted operational efficiency, streamlined load management, and optimized the overall content approval process, delivering a more robust and scalable solution for the team.Led the critical migration of Shop by Interest core content-ingestion workflow to new platform. This strategic transition was essential for deprecating the previous system, streamlining processes, and positioning the team for future scalability. The migration consolidated data sourcing into a unified system and enhanced our ability to ingest additional metadata, such as Amazon storefront metadata.Successfully ingested valuable customer impression(dwell times) and interaction(click, hearts etc) data into Amazon personalization data pipelines with the help of Spark sql jobs that run daily to ingest such data. This comprehensive dataset, sourced from key platforms such as Amazon Storefront and Inspire, plays a crucial role in refining personalization engagement models and supports ongoing experiments aimed at improving data accuracy and filtering efficiency for the team.Engineered and maintained an internal React/TypeScript application backed by GraphQL, which facilitates the management of influencer content for the Shop By Interest page. My work included designing and enhancing user-friendly pages for content curation and implementing intuitive UI features for efficient batch approval and rejection of content. These improvements significantly boosted workflow efficiency and equipped our teams with a robust tool for effective content management. Show less