Managing brands in Healthcare and Insurance space, along with multidimensional branding projects and the company's social and PR activities.

• Implemented performance processes, achieving a work completion rate above 96% across 2 quarters.• Successfully pitched to 30+ brands, converting 60% of leads (compared to 40% previously).• Significantly increased the average ‘per client retainer ticket size’ by 2.5x within 8 months.• Drove YoY growth to 20% by diversifying into new industries and managing large-scale projects.• Developed accurate effort estimation calculations, leading to the creation of a standardized rate card andboosting client confidence.• Cultivated strategic partnerships enabling a comprehensive 360-degree marketing approach for keyclients, including market research, website development, and business transformation agencies.• Extended the client retention period by ~20% for 2023, resulting in an overall churn reduction to 25%.• Recognized with a certificate of appreciation for Outstanding Performance in September 2023.

• Analyse customer insights for market requirements in National & Global segments for upcoming and existing products• Strategize and implement business plans in multiple product groups covering aspects of STP, Distribution decision • Enable Marcom Activities such as preparation of brochures and product presentations for a wide spectrum of products • Liaison between the product management team and marketing department for preparation of sales tools •Market Research translated in product trials for one key product with 10+ customers, receiving approval from 2 of these corporate customers in a record time of 5 months

Stage Head- Student Welfare Office• Head of the Stage Committee- organising on stage events across the campuses• Instrumental in organising intercollegiate events for all the disciplines • Volunteered in multiple committees over the course of 3 years-Literary, Hospitality, Emcee & stage

Analysed the potential for Rubber Process Oils in India and submitted a Business Plan on Specialty Chemicals Group• Researched and administered analysis on 3 independent projects ascertaining Market Share and Product Diversification• Product Diversification supplemented with primary research conducted with Glove Manufacturing Companies in India

• Assessment of the Sales function and its impact on Service Marketing in Logistic Industry• Observational analysis and Qualitative feedback provided to the management to improve sales function activities• Training and Knowledge development with respect to the Logistics Industry in India and formulating future scenarios

• Onboarding of 10+ restaurants in the Chennai region • Helped in starting-up by providing leads and ideas to build user interaction