Work on optimisation opportunities of Programmatic campaignsPrepare customised performance reports and identify opportunities that promote long-term client success with Yahoo Audience AdvertisingProvide insights that are tailored to advertiser-desired metrics and Analysing complex data from proprietary and various third-party applicationsWork towards data and performance analysis, share ideas for strategic up-sell opportunities that could drive incremental revenue.

Worked as an SEM Specialist at TCS. As an SEM specialist, worked on Google ads in terms of building, optimising and performance review of clients accounts.Worked in Google Tag Manager in order to keep track of multiple actions on Client website.Worked on tools like Kenshoo, Marchex, Bing Ads along with Google Ads.

At Corporate Communications team in Bosch Limited, worked in functions Brand Management, Public relation, Social Media Marketing, Internal Communication and Vendor Management.Have worked in several events and Projects at Com team as follows:- Worked in IOT Conclave where Bosch showcased its IOT solutions in different divisions like Smart Mobility, Smart city, Smart retail and Agriculture. Event which took place in June 2017 is a big success and being telecasted in CNBC TV18.- Worked in Bosch Technology Exposition 2018 at Delhi, which is an Auto show to showcase Bosch's presence in Mobility.- Worked on internal events at Bosch like Communications Conference, Town hall meet with senior leadership and so on- Worked in organizing press conferences.- In terms of vendor Management, have worked in SAP system to crate Purchase requision and Purchase order and registering vendors for Bosch.

This is my PGDM/MBA Internship project that I did with Kotak Securities under the guidance of Mr.Ankit Agarwal, Deputy Manager. The Research topic is "A study on Investor buying behaviour while selecting financial instruments"