Deepa Viswanathan Email & Phone Number

Lusaka

As the Marketing Manager of the Station my duties include:• Budget Management of all Marketing activities• Non Traditional Revenue Generation• Continuous Industry Knowledge & Trends• Creative contests and promotions - on-air• Brand promotions & activation's in broadcast provinces• Competitor Analysis• Social Media Management• Events and Stakeholder and client engagement activities• Sponsorship Generation• Management of all Radio Phoenix branding materials and properties

Bengaluru Area, India

- Product Brand Representation- Sales and Export of products to African Market- Negotiations over price, freight & transportation and contracts- After sales service training arrangements- Customer relations and satisfaction

* ResponsibilitiesBusiness Development through creating high-level partnerships that generated revenue and increased efficiency.Pricing – ensured prices reflected value of final product versus our competitors, kept prices competitive and within market prices, maximized profits.Acquire contracts Maintain client relations with existing clients and new clientsEstablish and maintain excellent working relations with clients such as Cummins Zambia Coordinate and manage contractsCoordinate and manage onsite employees and the head officeCoordinate and manage onsite employees and the clientsManage and execute quotations going out to clients and tenders due for public open tendersDebt collection and management of all payments coming inIn charge of designing employment contracts, salary rates and employment terms and conditions.Manage the termination of employees and the legalities of terminal benefits* Key AchievementsEmployment creation Turnover increase in last 4 years Took Abacus Construction to an international level through the Katanga Border Post project in Congo (DRC) Unearthed an internal fraud situation of US$50,000. Dealt with lawyers resulting in successful conceding of the debt

* ResponsibilitiesCarried out and implemented brand message through various campaigns and eventsDesigned and executed promotional plans to ensure cost effective reach to targeted audiencesCreated innovative posters and flyers for in-house promotionsCoordinated and managed front of house staff; accountable for ensuring neat and correctly merchandized shelf spacesMaintained hygienic surroundings in fast food section and performed regular inspections for sanitation, order, safety and proper performance of assigned duties. Carried out performance evaluation of staff members* Key AchievementsMaintained a clean and hygienic environment. Identified and created new opportunities for premisesNegotiated and got 10 free 30-second radio spots on QFM radio in exchange for airing of a national show at Innscor premises (turnover increase by 10%, as it was a weekly event).Hosted a luncheon special for Miss Zambia Tourism 2004 with special guest star Miss Tourism World-Brazil (Nancy Randall) and Hollywood actor Todd Jensen at Innscor premises.

* ResponsibilitiesIdentified locations for shoots and negotiated location chargesMade schedules for shoots, organized shoot budgets and acted as a liaison with clientele on shoot terms and advertisement scriptsAssistant editing supervisor for television advertisementsPart of team that would present advert drafts to clients Media planning - coordinated with the media about ad airing and slottingProduction assistant for major national documentary for Zambia Sugar Plc, Zambia* Key AchievementsSaved the company location expenses through negotiating. Conducted a video survey for Stanbic bank in two days and met the deadline; this sealed a new and permanent client for the company.

Masters, Business Administration (Marketing)

Activities and Societies: Selected to conduct a micro financing survey in a village outside of Tumkur (Huliar). Conducted an activity.

Bachelor Of Science, Mass Communication

Activities and Societies: Won best PSA TV advertisement in 2002.

Gcse'S, Gcse'S

Graduated with 9 GCSE's