- Market Analysis - Business Development and collaboration- New business development - build client relationships by offering value-added, insightful and strategic input to their business- Operations - Proficiently handled complex mission critical projects under extreme time constraints.- Analyse - and recommend system designs and implementations, basis approvals by management and applicable companypolicies.- MIS - collation and analytical amalgamation involving management information systems.

Customer Champion, Innovation Catalyst and Chief Storyteller

- P&L responsibility, reporting to COO and CEO- Customer Success - Advised CEOs and CMOs of one of the India's largest supermarket, apparel and footwear brands on customer engagement strategies.- People Management - Led customer success team of 60+ members managing 35+ enterprise clients and achieved less than 6% annual churn.- Revenue Generation - Achieved 25% growth by farming existing clients through up-sell, re-negotiation and on-boarding additional brands/businesses. Generated additional business of Rs. 3.5crs and successfully onboarded 7 new customers.- Marketing - Performing in an analytical, result-oriented environment, responsible for design and implementation of Campaigns & Promotions, Loyalty Program management, Customer Database Management and customer analytics achieving exceptional ROI throughout.

Reporting to CEO with accountability for complete P&L Pan IndiaPractice Head : CRM, Loyalty Management - Responsible for managing Retail SBU from Business Development to Delivery via Pre-Sales, Technology, Key Account Management, Analytics, Campaigns and Digital Marketing. P&L responsibility and Strategy for end-to-end Line of Business services, Alliance management and Industry SolutionsKey Client Interactions - Owning the ultimate success of clients, including clients on-boarding, deployment, retention, and renewal. Ensuring that clients derive maximum value and fully leverage their subscriptions and services on an ongoing basis.Business Operations - Driving business results by tracking key operational metrics, identifying process improvement opportunities and delivering flawlessly on strategic initiatives.People Management - Leading a cross functional team of 40+ colleagues consisting of Key Account Managers, Business Development Managers, Business analysts, Campaign analysts, Campaign executives and Data analysts. Grow and develop talent while providing vision and setting direction for the team

Key Account Management - Responsible for driving revenue numbers for geographies – India (North, West), Sri Lanka and Bangladesh - P&L responsibility.Marketing - Performing in an analytical, result-oriented environment, responsible for design and implementation of Campaigns & Promotions, Loyalty Program management, Customer Database Management and customer analytics achieving exceptional ROI throughout.Key Client Interactions – Responsible for retention of major retail clients by Frequent interactions with senior management and building CXO level relationships, developing cross functional engagement across clients.Sales and Business Development - New business through up-selling and referrals by mapping their success journey and strategize their deliverables. Business Operations - Mentoring a strong team of associates, ensuring an efficient and effective coordination across internal departments thereby contributing to product’s evolution and qualitative improvements of the deliverable.

1) Category Operations – Assortment, Offer communication, fixed asset visibility and audits for Share of Shelf adherence, Offers2) BIU - Heading the Business Intelligence function for Food Bazaar, All India3) ABP - Preparation/Track of Annual Business Plan4) Controller - Liaison with Key Account Managers, All India/ Zonal category teams and Marketing for new launches5) Market research - Conduct customised/ ad-hoc market research studies across all categories of Food Bazaar viz Processed foods, home & personal care, Staples and Food services6) Assortment – Prepn of assortment mix for new store launches and new formats7) Market Intelligence – Track of Food Bazaar Vs Modern Trade - Nielsen

1) Involved in liaising with Sales, Commercial Planning and Marketing to devise inputs and identify revenue opportunities in assigned markets, implement strategic inventory actions.2) Successfully captured additional revenue by anticipating fluctuations in Market demand and providing relevant forecasts to pricing, scheduling teams, to devise tactical changes.3) Accountable for maximising Passenger Revenue by allocations of ‘discount seat inventory’ by analyzing future market potential and past market performance.4) Engaged in assessing the impact of various promotional activities and yield management strategies.

1) Headed the market research function for India-Pharmaceutical Retail Business, reporting to Head – Pharmaceutical Retail Business.2) Associated with diverse projects, including primary and secondary market research analysis for a variety of therapeutic areas and brands.3) Successfully set-up of “ViaNova”- Electronic Territory Management System in a record time of 3 months.4) Accountable for submitting monthly ‘Market Intelligence’ reports to global headquarters-Vienna, Austria.5) Generated sales statements of all products/SBUs as well as oversaw Field Force Productivity i.e. Computation /Analysis of Personal Order Bookings, Expected Vs Missed Doctor Calls, Doctor Call/ Chemist Call Averages.6) Awarded “Most Promising Executive of the Year-2003”