Leading Mobility Solutions business with P&L and people responsibilityPioneered Tyre as a service model and gained leadership position in the segment Engaging a passionate team of 32 members with BD, GTM, Operation, Technical Services and Digital responsibilities Developed Industry's 1st end to end Digital solutions for tyre leasing business from scratch

Specialties: GTM & RTM Strategy; Strategic network expansion, Service & Solution development, Retail program development for Passenger car & Truck businessLeading ‘Go to Market’, ‘Route to Market’ & Service and Solution Business for all 4 line of business -• Strategy - Lead for Go to market planning and execution for all LB for South Asia; Leading P&L for Service & Solution business for Car LB; Key levers - Micro market plan & Route to market Programs• Retail Specialist - Developed new retail concept focused on dealer profitability & consumer experience (Michelin Tyre & car Service) and deployed 150 new stores. Programs were focused on o Traffic building @ Store through Dealer digital program & Consumer loyalty program (SFDC CRM)o Tyre & Non-tyre Services development - Light car service. Car detailing, Accessories, Vehicle Insurance & RSAo Consumer Experience tracked through shopper NPSo Tyre Service solutions for fleet through dealers and development of services business at truck stores• Service and Solution Business – Development & deployment of models for Service solution business with P&L responsibilities. • Highlights: Launch of Michelin Tyres and Car Services as a new global retail store in India and reaching 150 stores in 1st year contributing to ~ 20% of sales.

Leading a motivated team at national level for developing a profitable and satisfied network of Franchisees for car workshops for Mahindra First choice Services.• Setting up Network Development objectives• Develop Go-to-market strategy for company to achieve the objectives

Managing sales for Ford in the states of MP, Chhattisgarh & Gujarat through the dealer network. I have handled volume & Market share responsibilities for the dealers.

All dealer Development Activities for west region. Market Selection --> Business case development --> Scouting for parties --> Panel Interview --> New dealership Facility Development --> Handover to Ops teamAppointed 20 new dealers for Ford in West region. Received Appreciation certificate from President - Ford IndiaDeveloped process guide (Black Book) for dealer development department

A strategist and a result oriented professional, with qualifications in Mechanical Engineering and Business Management, having 5 years of rich experience in Dealer Development, Product Management, Sales & Distribution, & Institutional Sales.Have handled responsibilities in Sales Management through dealers, key accounts and direct consumers -with Volume and Market Share responsibility.Currently with Tata Motors looking after Dealer Development for Nano• Network Planning, Network Creation, Network Quality and Buyer Experience • Ensuring adequate channel reach and penetration in line with strategic and tactical business plans

Project with Aditya Birla Centre (Worli, Corporate Strategy) regarding foray into Rural retail. Studied different formats in rural retail segment project & prepared a launch strategy along with BCG team.

Specialization - Marketing / Finance

Summer Trainee with Godrej & Boyce in Appliances Division.I worked with Marketing department on Post launch Strategy of Godrej Eon Refrigerators. Final presentation was made to a high level committee & 2 recomendations implemented.Also did a project on naming of new refrigerator, which included conducting FGD with the target segment.

Sales – Security Solutions•To independently look after Sales Territory to achieve sales target•Institutional Sales & Distribution Channel Management •Development of new Channel Partners.

Sales - Air CompressorsTo independently look after Sales Territory to achieve sales targetInstitutional Sales & Distribution Channel Management Marketing Support – Conducted a road Show across Gujarat.