I am Deepak, a Performance Marketing Executive with a BE in Electrical and Electronics Engineering from Dhirajlal Gandhi College of Technology. I have honed my digital marketing skills through specialized training at VK Academy IT Solution and extensive hands-on experience. Currently at MEDFIN, I manage and optimize Google Ads campaigns, driving a 70% increase in leads and 60% in conversions while handling a ?4.5 lakh budget. I excel in data-driven decision-making, utilizing Microsoft Power BI for campaign analysis and reporting. Previously at SPARKIOR MEDIA, I managed a ?10 lakh budget across Google and Facebook Ads, leading to significant improvements in leads and conversions. My experience also includes performance marketing at DIGIKIT, where I oversaw a budget of ?8 lakhs for five clients, reducing CPA by 30% and increasing ROAS by 20%. I specialize in keyword research, A/B testing, media planning, and landing page optimization, consistently delivering high-performing campaigns.