Handling Modern Trade Business

Handling Modern Trade & B2B business

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Sales & Marketing Managing the sales and marketing operations and accountable for increasing sales growthConducting detailed market study to analyze the latest market trends and tracking competitor activities and providing valuable inputs for fine tuning the selling and the marketing strategies.Business DevelopmentMapping territory & market segmentation to identify new customer groups to market various products & increase market share.Reviewing and interpreting the competition after in-depth analysis of market information to fine-tune the marketing strategies Devising & effectuating competitive sales programs to improve the product awareness and ensuring enhanced brand visibility.Team ManagementMonitoring & motivating the sales team of Asst. Leader SE and SR & ensuring quality services in the market.Leading, mentoring & monitoring the performance of team members to ensure efficiency in process operations and meeting of individual & group targets.Creating and sustaining a dynamic environment that fosters development opportunities and motivates high performance amongst team members.Key Account ManagementMapping client's requirements, attending / conducting business user meeting, coordinating with technical teams to ensure project health and providing them customized business solutions.Identifying and networking with prospective clients, generating business from the existing accounts and achieving profitability & increased sales growth.

Achievement of primary and secondary salesLaunching new products and new brands as per company guidelinesMaintaining excellent trade relation distributor, institution.Control of unsalable stockMotivation and training of distributor sales teamManaging credit control and payment as per company normTracking competition activities and reporting to companyMaintaining proper records of sales, distribution, claims and other business dataReport and feedback of entire business and suggesting ways of improving it