Deepha Nagarajan
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Deepha Nagarajan Email & Phone Number

Salesforce Marketing Cloud Admin and Developer at Renewal by Andersen
Location: Boxborough, Massachusetts, United States 8 work roles 1 school
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Current company
Renewal by Andersen
Role
Salesforce Marketing Cloud Admin and Developer
Location
Boxborough, Massachusetts, United States
Company size
16488 employees

Who is Deepha Nagarajan? Overview

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Quick answer

Deepha Nagarajan is listed as Salesforce Marketing Cloud Admin and Developer at Renewal by Andersen, a company with 16488 employees, based in Boxborough, Massachusetts, United States. AeroLeads shows a matched LinkedIn profile for Deepha Nagarajan.

Deepha Nagarajan previously worked as Senior Salesforce Marketing Cloud Developer at Labcorp and Salesforce Marketing Cloud Developer at Unitedhealth Group. Deepha Nagarajan holds Information Technology, Engineering from Anna University.

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Renewal by Andersen

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Profile bio

About Deepha Nagarajan

● A Skilled and Certified Salesforce Marketing Cloud Developer, Data Cloud Consultant and Email Specialist with an overall 14+ years of IT experience, including 4+ years in Salesforce Marketing Cloud and hands-on expertise in Data Cloud.● Proven ability to optimize customer journeys, enhance campaign effectiveness, and drive business growth through innovative marketing strategies.● Implemented dynamic content blocks and personalized messaging based on subscriber attributes, preferences, and interactions.● Developed multi-step, automated workflows using SQL queries and data filters to segment and target audiences.● Good understanding of Campaigns, Email Sends, Data Extension, Contact Builder, Automation Studio, Content Builder, Audience Builder, Journey Builder, Email Studio, Web Studio, Audience Builder, and Analytics Builder.● Configured various administrative tasks, including the creation of profiles, roles, users, permission sets, integrations, business units, and proficient in Salesforce Marketing Cloud administration.● Crafted compelling and personalized email content using HTML and Bootstrap, elevating the visual appeal and engagement of marketing materials.● Experienced with IP warming, Cloud Pages, Business Unit Structures, and Einstein Analytics and Strong experience in designing cloud pages using HTML, CSS, SSJS, and AMPscript.● Integrated Salesforce CRM with Marketing Cloud using MC Connect, enabling real-time data exchange.● Implemented data models to support complex business requirements, enabling targeted and personalized marketing campaigns.● Designed end-to-end solutions that leveraged Salesforce Marketing Cloud and Data Cloud, focusing on scalability, performance, security, and maintainability of the architecture.● Provided expertise on Salesforce Marketing Cloud and Data Cloud capabilities, offering innovative solutions to optimize marketing campaigns and customer engagement.● Worked closely with cross-functional teams to ensure seamless integration and data flow between Salesforce platforms, legacy systems, and third-party applications.● Good knowledge of data modeling, segmentation, identity resolution, data governance, and integration with Salesforce Marketing Cloud.● Led the implementation of customer data platforms (CDP) to unify customer data, enhance segmentation, and optimize personalized marketing strategies.● Strong experience with Agile Methodology and Scrum environment.

Current workplace

Deepha Nagarajan's current company

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Renewal by Andersen
Renewal By Andersen
Salesforce Marketing Cloud Admin and Developer
Boxborough, MA, US
Website
labcorp.com
Employees
16488
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8 roles

Deepha Nagarajan work experience

A career timeline built from the work history available for this profile.

Senior Salesforce Marketing Cloud Developer

Current
Labcorp

United States

Creating diverse data extensions and aligning them with specific campaign objectives.Exhibiting proficiency in writing AMPscript to fulfill campaign data needs and deliver dynamic content efficiently.Integrated Salesforce CRM with Marketing Cloud using MC Connect, synchronizing CRM data such as leads, contacts, and custom objects.Developing personalized.

Feb 2023 - Present

Salesforce Marketing Cloud Developer

Unitedhealth Group

United States

Configured Marketing Cloud Connector for Salesforce Sales Cloud Integration.Segmented and Synchronised Data Extension data using SQL Queries.Used Automation Studio and Journey Builder for diverse campaigns.Designed personalized email content using HTML and CSS in content Builder.Developed SQL queries for diverse data segmentation needs. Implemented end to.

Mar 2021 - Jan 2023

Marketing Cloud Email Specialist

Škoda Auto

United States

Executed Data driven Campaigns using Automation Studio and Journey Builder.Enabling Dynamic Content Management and Personalization using AMP Script.Worked on User management roles and Permissions for Administrators and Development Team.Implemented FTP Automation Scripts and Scheduled jobs within Salesforce Marketing Cloud Automation Studio to streamline.

Feb 2020 - Feb 2021

Lead Architect

Cognizant

United States

* Responsible for developing major components at SunTrust Bank website with RWD ( www.suntrust.com ) using HTML5, CSS3, Bootstrap, jQuery for desktop, tablets and mobile platforms.* Understanding and experience in delivering usability research, standards-compliant (W3C, XHTML), and accessible (WCAG, 508) websites.* Provided critical solution for IOS.

Feb 2016 - Nov 2018

Senior Associate

Cognizant

Bengaluru, Karnataka, India

* Developed responsive web pages for the Alamo website(www.alamo.com) for desktop and mobile platforms.* Interacting with team members to ensure adequate understanding of the new requirements for the application to develop efficiently.* Played an individual contribution to the customer during critical times and delivered the solution successfully.* Played.

Aug 2011 - Jan 2016

Associate

Cognizant

San Francisco, California, United States

* Developed desktop-based web pages for StubHub website(www.stubhub.com) for sports, and concerts modules using HTML and CSS.* Worked closely with the management team to optimize UI for product websites and landing pages.

Dec 2010 - Jun 2011

Entry Level Trainee

Cognizant

Chennai, Tamil Nadu, India

* Worked for MetLife(www.metlife.com) - NY, USA. for 6 months to Design, develop, and code web applications for customer accounts.* Worked with the senior development team on mobile applications and web pages.

Jan 2007 - Nov 2010
Team & coworkers

Colleagues at Renewal by Andersen

Other employees you can reach at labcorp.com. View company contacts for 16488 employees →

TM Theresa Maiava Theresa Maiava Colleague at Renewal By Andersen Greater Seattle Area, United States View → BA Brad Allison Brad Allison Colleague at Renewal By Andersen Burlington, North Carolina, United States, United States View → TS Teena Stuart Teena Stuart Colleague at Renewal By Andersen Lubbock, Texas, United States, United States View → IR Isela Rivas Isela Rivas Colleague at Renewal By Andersen Houston, Texas, United States, United States View → DR Danny Rummani Danny Rummani Colleague at Renewal By Andersen San Diego, California, United States, United States View → NP Nicole Pletcher, M.S. Nicole Pletcher, M.S. Colleague at Renewal By Andersen United States, United States View → PZ Paulius Ziedas Paulius Ziedas Colleague at Renewal By Andersen Los Angeles, California, United States, United States View → DP Dr Priyanka Chakkarwar Dr Priyanka Chakkarwar Colleague at Renewal By Andersen Pune, Maharashtra, India, India View → JW Jennifer Wood Jennifer Wood Colleague at Renewal By Andersen Bellingham, Washington, United States, United States View → KW Kisha Wilson Kisha Wilson Colleague at Renewal By Andersen Groveport, Ohio, United States, United States View →
1 education record

Deepha Nagarajan education

FAQ

Frequently asked questions about Deepha Nagarajan

Quick answers generated from the profile data available on this page.

What company does Deepha Nagarajan work for?

Deepha Nagarajan works for Renewal by Andersen.

What is Deepha Nagarajan's role at Renewal by Andersen?

Deepha Nagarajan is listed as Salesforce Marketing Cloud Admin and Developer at Renewal by Andersen.

Where is Deepha Nagarajan based?

Deepha Nagarajan is based in Boxborough, Massachusetts, United States while working with Renewal by Andersen.

What companies has Deepha Nagarajan worked for?

Deepha Nagarajan has worked for Renewal By Andersen, Labcorp, Unitedhealth Group, Škoda Auto, and Cognizant.

Who are Deepha Nagarajan's colleagues at Renewal by Andersen?

Deepha Nagarajan's colleagues at Renewal by Andersen include Theresa Maiava, Brad Allison, Teena Stuart, Isela Rivas, and Danny Rummani.

How can I contact Deepha Nagarajan?

You can use AeroLeads to view verified contact signals for Deepha Nagarajan at Renewal by Andersen, including work email, phone, and LinkedIn data when available.

What schools did Deepha Nagarajan attend?

Deepha Nagarajan holds Information Technology, Engineering from Anna University.

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