Deepnarayan Debnath Email & Phone Number

India

India

Pune, Maharashtra, India

• Interaction with Product Owners, Shoppers and Marketing team, Insight Managers, Commercial Finance, Digital/IT Teams across APAC and EMEA markets to understand problem statement, requirement gathering, define.
• Accomplished multiple projects for 16 countries under Revenue Growth Management, e.g. Price pack architecture, Promotion Evaluation, Margin Calculation etc. to maximize Revenue by optimizing dependent variables.
• Built, enhanced and maintained global commercial performance dashboards for 18 different Countries using multiple data sources.
• Solution Lead for Market Share(Nielsen/IRI), HHP, Brand Tracking, Finance and E-commerce BI projects.

Utrecht Area, Netherlands

• Defining the road map and prioritizing the user stories and backlog of work to meet the requirements in a timely manner using Jira board
• Worked as a backup product owner in agile team defining user stories and prioritizing backlog to streamline the execution of program priorities. Also managed maintaining the conceptual and technical integrity of the.
• Setting up Global product hierarchy by classifying and categorizing products for all countries in an effective way which help business to take right product decisions and articulate their product value under standard.
• Planned and executed the implementation of enterprise wide reporting solution which included ingesting syndicated data from 3rd party sources including Nielsen, IRI, HHP, Brand Tracking and internal data source to.
• Integration of Internal and external data sources to get vivid picture of company performance in terms of SKUs margin across the globe which in turn helped business to negotiate with retailers on their margins
• Articulating the statistical outcome and providing valuable insights/recommendations using visualization tools like Tableau/MSTR to the business

Pune Area, India

• Worked on Sales data, HHP data, Shipment data, Media data for CPG industry and helped to setup reports in Tableau, Spotfire which will provide understanding on product performance across different geographic.
• Strategically involved with business in tracking the performance of new product introduced in the market with different KPIs in different markets for 12 months or 18 months.
• Helped data architect team in creation of data model, Table/Views in SQL server, best fit across all countries with multiple data sources.
• Shared insights for dashboard visualization which will provide understanding on product performance in different geographies(Area/Channel) and time periods (Quarter, MAT, YTD).
• Successfully managed employees from different locations like China and Costa Rica.
• Motivation and Retention, Revenue and Growth in Margins, Performance and SLA Management, and building up Client Relationship.

Pune Area, India

• Started my career with Infosys back in 2011. Working for P&G in retail to perform the report generation (for NALA Region) and new report set up process.
• worked alongside business Intelligence experts and business users for delivering reports in MS Excel, MS Access using SQL server.
• Designed, developed, tested, and maintained Tableau functional reports based on user requirements.
• Shared insights in bullet points to business users based on the reports generated on shipment data, sales data and household panel data.
• Led change management requests from the client for entire LA region and delivering them as per the defined SLA.
• Prepared documents like SOP and Accuracy Checklist to ensure Data Accuracy.

Newdelhi Area, India

• Achieved daily sales goal by cross selling and promoting additional products and services.
• Arranged new merchandise based on planogram and appealing displays that encouraged customer sales.
• Analyzed customer purchase behavior based on marketing mix and sales trend to improve sales.

Mba, Retail Management

Master Of Science - Ms, Economics

Bachelor'S Degree, Economics