Deepti Badhe Email & Phone Number

• Analysed customer behaviour trends, identifying service pain points ahead of the spring racing carnival to streamline customer operation processes.• Created an attribution model and established a Power BI report for closed accounts, eliminating the issue of double-counting the commercial impact due to multiple account closures.• Developed an attribution model and configured a Power BI report to identify the origins of deposit limits and assess their commercial impact.• Analysed data to establish rules for TMP triggers across various payment methods to identify potential customers under AML classification.• Conducted a diagnostic analysis to evaluate the impact of safer gambling interactions on customer behaviour.

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

▪ Providing the full stack of data solutions from building backend data warehouse to analytics and visualizations through dashboards.▪ Data cleansing and standardization using MS Excel and Power Query for complex structured and unstructured datasets extracted from multiple government data sources▪ Designing of the Data Warehouse and SSIS package consistent with the existing design▪ Creating SQL queries, stored procedures, and functions to implement medium-to-complex business logic for reporting and analysis purposes▪ Creating, maintaining and Optimizing SSRS reports using a data warehouse as the data source▪ Using MSSQL Server, SSIS, Power Query, SSRS and Power-BI to develop data driven business solution▪ Mentoring junior mentees to assist in their tasks under mentorship program

Crowdsourcing

Pune Area, India

Conducted extensive research to identify prospect clients and understanding their business.Initiated communications and conducted follow-up communications in order to move opportunities through the sales funnel.Developed the sales pipeline to consistently meet the revenue goals.Managed data for new and prospective clients on CRMPrepared sales pipeline reports and dashboards.Coordinated documentation for clients

Handled a primary role of conducting interviews and surveys.Independently took leadership of several projects and handled a team of 7 resources allocated for executing the projects.Approached top notch higher level management personnel for interviews by carrying out primary research.Handled projects involving database creation for clients for their market surveys.

Pune Area, India

Conducted Field Research for Various sectors like FMCG, Media, Telecom. Manufacturing, Agriculture.Data Verification and Compilation

Pune Area, India

Intranet website development as an "Integrated Production Management System"

Master Of Business Administration (Mba), Marketing

Bachelor Of Engineering (B.E.), Computer Science