Deirdre M. Email & Phone Number

Greater New York City Area

Luxury Handbags, Leather Goods, Luxury ShoesBotkier has created a niche in the accessory handbag market that previously had a void and consumers were awaiting an approachable designer handbag brand. Botkier was the first independent designer accessories brand and Monica continues to run the Botkier business with the same innovation and passion from the.

* Build strong relationships with our Fortune 500 clients focusing on developing comprehensive digital media strategies.* Identify growth opportunities that will provide foundation for customized solutions and ongoing digital consulting* Expertise in the demonstration, strategy, implementation and synergy with other solutions for the following.

* Responsible for $1.2 million search engine marketing (SEM) annual budget and lead generation* Develop and execute marketing campaigns to increase the acquisition* Responsible for search engine optimization (SEO) and web analytics across all web properties * Manage and review web analytics data to determine customer usage patterns and optimize site design.

* Draft technical and business requirement docs while managing projects and resources* Drove completion of key high visibility projects with very aggressive deadlines* Lead Project Manager for an e-commerce community B2B portal solution* Created web strategy as well as complete web design services including page design, information design, visual design.

* Managed and developed Ohio & Missouri which was one of the top producing sales territory including a 10 million and 15 million dollar month in sales* Originated and sustained professional relationships with Financial Advisors from the top investment management firms: Merrill Lynch, Morgan Stanley, UBS, Smith Barney* Composed dynamic sales presentations.