plastic products, household, garden furtniture and pots, toys

▪ Targeting new bussines opportunities in the export markets for PL household products ▪ Developing sales strategy to achieve organizatonal goals, increasing sales revenue by 46% ▪ Liaise with other fuctions in company (design, R&D, production plants) to cover all steps from placing order to loading goods▪ Negotiating and cultuvating bussines relationships with a whole Private Label network (40+ partners) ▪ Prepare new sales proposals, projects and product launching with PL buyers in all markets (Adria region, Western Europe, Middle East, South Africa)

▪ Manage all pre-sale and post-sale activities from products selection for seasonal collection presentation, order booking, invoicing to delivery▪ Defining and controling price policy to achieve profitability▪ Selling corporate uniforms to companies from HORECA, banking, insurance sector▪ Solely responsible for growing selling territory in Serbia, Montenegro, BiH and Slovenia, covering 30+ wholesale buyers▪ Observing the development of each region along with competition monitoring

▪ Tracking performing of the stores during each collection season, covering 13 stores ▪ Analysing current stock and taking actions based on it▪ Comparing financial results among regions and stores (best / worst performing) ▪ Selling corporate uniforms to companies from HORECA, banking, insurance sector,etc▪ Observing competition status in each region and taking action for further development

▪ Managed wholesale cycle of Puma footwear and apparel to KA in local market, from presentation, placing POs to invoicing ▪ Conducted seasonal assortment presentations and order booking, responsible for show room▪ Handled all the import administration for apparel, footwear and other sports goods▪ Prepared seasonal forecasting for National Sales Manager summing into total order volume for both retail and wholesale network▪ Developed new KA and specialized shops, covering 15+ accounts▪ Observing market development, especially competition, competitors prices monitoring

▪ Harmonizing marketing strategy with franchise concept and standards when creating quartal, yearly media plan and budget split▪ Created and managed successful print and electronic media strategies▪ Developed and managed creative in-store events for SPF and REFLEX brand, which resulted in advertising budget savings▪ Copywriting for editorials, print ads, targeted mailings and POS materials for various SPRINGFIELD, MANGO, REFLEX campaigns▪ Handled all the activities for launching SPF and MNG fashion shows