MountVacation is the largest internet platform for mountain holidays in Europe: offering more than 390 destinations in 10 countries with 6,500 properties, representing a database of over 500,000 holidays, available in 8 languages (FR, EN, DE, IT, SI, HR, PL and CZ). MountVacation has internally developed a market place with an online booking platform for accommodation (hoteliers, apartment houses, private holiday homes, private chalets), and service providers (ski pass, ski school, ski rental, insurers, local tourist offices etc.) to offer their products and services to the final customer. That way MountVacation’s platform enables travellers to benefit from the best possible price, acting as a central player in the industry.With the newest technology, open API and free booking engines for accommodation providers and local tourist offices MountVacation is becoming the key player in volume of reservations in this niche travel sector.With an aim of growing globally and a flexible business model, suitable for both small and large providers, MountVacation is trying to disrupt the an old and conservative industry.In a €15 Billion fragmented industry MountVacation is taking on the challenge with state of the art technology.With connections to meta-search engines and creating a network of affiliates and travel agencies, MountVacation is increasing its visibility and is showing a significant growth year on year.

Deloni consulting. Specialised in brand development, e-commerce traffic growth, UI and revenue focused business modelling. Deloni helps e-commerce businesses, especially in the travel industry, to increase their revenues, lower acquisition costs and increase profit margins. With a great understanding and experience of customer insights, Deloni is a key advisor on profitable business models.Deloni also partners with venture capital firms and private investors in the travel and/or e-commerce industry.Developed brand strategy and statistics systems.- Strategic Consulting, including business plan & sales strategy development.- Fundraising consulting and lobbying

Odisej tour operator part of Adriatica.net Group. Key areas:- Responsible for creating the ski holidays’ division from scratch and achieving a 300% growth on year 1.- Finance: P&L ownership, rate negotiation, ROI, control and calculation of sales rates and margins.- Marketing: Delivered the design, print and dispatching of catalogues to sales partners. Held sales training and presentation to partners.

Phoenix Eyewear & Phoenix Ski HolidaysSuccessful exit in 2006.Phoenix Eyewear was an exclusive Slovenian eyewear retailer with unique contracts for 10 different sunglass brands and prescription eyewear for Slovenia and Croatia. During this venture I negotiated key partnerships with new brands and created pricing, marketing and retail strategies for each brand to enter the Slovenian and Croatian markets.Phoenix Ski Holidays was one of the leading brands in Slovenia offering outbound ski holidays for Slovenia and Croatia.During this venture I created the complete proposition & product suite from scratch. I negotiated rates and stock allocations from accommodation providers and other service providers in Austria, France, Switzerland and Italy.I was responsible for major partnerships with sub-agents and for strategic marketing activities and sales plans.