Barry Delaney Email & Phone Number

Ireland

County Dublin, Ireland

As Head of Marketing & Retail Sales for Pepper Money, I am accountable for driving revenue streams and company profitability for the residential lending business.Ensuring both the sales and marketing functions work seamlessly together, I create shared responsibility and a collective focus on the customer from initial engagement through to acquisition.

As Head of Brand & Marketing, I developed & drove the marketing agenda for EBS Ltd, one of Ireland's oldest financial services brands.I led all parts of the agenda from strategy development and marketing planning, to advertising execution and digital & social engagement. As part of the AIB group of companies, I sat on the Group Marketing Leadership Team.

In true start-up mode, I built a brand & marketing function from scratch. We re imagined the B2B marketing model and went against the norm, ignoring much of what was accepted practice and finding a new platform on which to engage. 18 months later, in true challenger style, we broke the traditional big-bank stranglehold on industry awards, placing first for.

I managed client relationships across a range of sectors including financial, start-up & most notably, property development. We created great advertising, compelling direct response, engaging web solutions & some stunning design.I started my career in business development, but this role, like no other, brought its importance home. Invaluable.

In the late 90’s Bank of Ireland launched something new to the Irish mortgage market – the Mortgage Stores. An all new concept designed to deliver a superior customer experience for prospective home-buyers.Responsible for marketing the Mortgage Store channel, I worked on everything from new store openings & launches right through to national advertising.

Intuition Publishing deliver learning & development products to financial services professionals across the globe. With offices in Dublin, London & New York, Intuition has grown into the number one provider of e-learning solutions to the financial services industry, among others.I worked on formulating & executing marketing plans designed to grab the.

A rookie, straight out of college & lucky enough to land a role with an iconic brand in the Irish financial landscape. Started out in sales, learning the products, business & ropes! Made the move to marketing & got to work on both the retail & B2B sides of the business across a range of product portfolios from pensions to investments, life assurance to.

Bachelor’S Degree, Business, Management, Marketing, And Related Support Services

Advanced Diploma In Marketing Techniques

Accredited Product Advisor (Apa)

Professional Diploma In Financial Advice (Qfa)