Paul De Lara, Mba, Msba, Cbip Email & Phone Number

Fort Worth, Texas, US

Irving, TX, US

• Conceptualized and developed the Mass Business Portfolio reporting infrastructure that drove the 10% favorability against planned counts and a 35% against planned portfolio attrition rate
• Subject Matter Expertise (SME) in Enterprise Channel Losses that provides insights to customer defection methods and behavior across various data sources, which helped to reduce loss by 5% in customer contact centers
• Manage a comprehensive reporting infrastructure to give key stakeholders customized visibility to business drivers that led to 3% increase in sales and 11% increase in closure rates.
• Subject Matter Expertise (SME) for the Small-Medium Business (SMB) Direct Mail (DM) which contributed to 79% increase in sales and 11% increase in closure rate for the Direct Mail acquisition channel
• Lead offshore analysts in supports of Small-Medium Business (SMB) portfolio’s analytics infrastructure

Houston, Texas, US

• Worked with client analysts to gather business requirements and created functional specifications, architecture design documentation, and delivery timeline.
• Created business reports and dashboards for executives, diversion and Distribution Power Delivery (DPD) teams using various Business Objects reporting tools including Xcelsius and Web Intelligence, and DB2 and Oracle.
• Performed user security assignment, performance optimization.
• Coordinated User Acceptance Test (UAT) activities with business users and subject matter experts (SME).

Houston, Texas, US

• Focused on Business Information Warehouse management and BW reporting customer interaction and front-end user support.
• Meet with business users/owners to analyze their processes and determine Key Performance Indicator (KPIs) for their various business units and translate these KPIs to reports
• Create BOBJ operational reports that enable business users to perform daily departmental activities
• Create BOBJ analytical reports that enable business users to infer and analyze data that aids in their strategic decisions

Huntsville, AL, US

• Lead support resource for BI/BW activities
• Coordinate support activities with offshore resource in terms of BW and BOBJ development and defect issues
• Researched possible solution by working with functional teams to determine where data resides in source system and if extracted to BW
• Created functional design to address business needs using SAP BW back-end and BOBJ Crystal reports front end
• Coordinated with offshore resource for development of BW extractors and objects
• Created front end reports

Irving, TX, US

• Analyzed data and built report prototype for Call Center Analytics, Residential Marketing Analytics, and Operations Analytics teams
• Gathered reporting requirements from business teams (Accounting, Marketing, and Operation team) and built several reports for Customer Behavior Analysis, Product Performance, Enrollment Activities, Payment Behavior and.
• Documented current process and proposed to be process in data consolidation and reporting process
• Designed BOBJ report prototypes based on business needs and implement the actual development.
• Functional Analyst and Front-End Report Developer for various projects such as Cash Back Loyalty Program, Prepay, Web Renewals, Business Process Exception Management Analytics and several others.
• Performed analysis on future state of business process with regards on how data will be populated in the Oracle tables and made a clear distinction on roles and responsibilities during the entire process

Woonsocket, RI, US

• Evaluated security frameworks of CVS Caremark applications to ensure that they are all compliant to the different regulatory standards that a healthcare organization must adhere to such as: Sarbanes-Oxley (SOX), the.
• Analyzed penetration and vulnerabilities test results of CVS Caremark devices to ensure that the devices were at proper security baseline as determined by the Information Security Architecture group and that the said.

New York, NY, US

• Assessed and provided recommendations for improvement to Local Transport Unit’s (LTU) various tracking systems/databases to merge the data in order to produce comprehensive reports/statistical data for the Office of.
• Conducted a process audit of the Local Transport Unit and mapped all the processes of LTU in order to determine any redundancies in their activities
• Conducted a systems audit of all the Local Transport Unit databases to determine data integrity of the reports made using these systems
• Prepared a detailed report and recommendations that will streamline all the processes of LTU to prepare them to adapt to the United Nations’ future Enterprise Resource Planning (ERP) System
• Performed a market research to determine a new Fleet Management Information System (FMIS) that would replace the current LTU’s FMIS to support the demand of the growing fleet of the United Nations
• Participated in a systems integration project between LTU and the Mail Operations Unit

Master Of Science - Ms, Business Analytics

Graduate Business Analytics Certificate Program

Master Of Business Administration (M.B.A.), Information Assurance

Bachelor'S Degree, Management Information Systems, Management