Delbert Williams Email & Phone Number

Breslau, Ontario, Canada

● Input and review dozens of customer orders daily ensure accuracy and ISO compliance.● Review thousands of dollars in invoices to ensure clients receive accurate and on-time billing.● Use Microsoft 365 tools such as Teams, and Outlook, to communicate with customers and coordinate orders with team members.● Use Microsoft Excel to plan & report ship times for orders.

Brampton, Ontario, Canada

My goal as a freelancer is to make sure clients are connecting with their customers with creative and data supported decision making. I use tools such as Hootsuite, Google Analytics and Ad Manager to determine steps needed to make effective online marketing campaigns.• Marketing and Communications - Plan and execute online marketing and communications objectives to drive content consumption, sales and upsell current customers/members.• Project Management – Use Asana to plan and… Show more My goal as a freelancer is to make sure clients are connecting with their customers with creative and data supported decision making. I use tools such as Hootsuite, Google Analytics and Ad Manager to determine steps needed to make effective online marketing campaigns.• Marketing and Communications - Plan and execute online marketing and communications objectives to drive content consumption, sales and upsell current customers/members.• Project Management – Use Asana to plan and coordinate with vendors and clients to bring projects to completion. • Vendor Relations – Write briefs and organize assets and resources for vendors to effectively execute client goals. Successfully negotiated terms for work provided within client expectations and budget.• Social Media Management – Produce written, visual, and video content for clients using a combination of Canva, Davinci Resolve and Hootsuite. Post organic content on multiple channels such as TikTok, Instagram, and Twitter.• Data Reporting & Research – Use tools like Hootsuite, Google analytics and ad manager to track KPI’s such CTR, views and engagement. The data is collected to present to clients for further campaign recommendations.• Acquisition – Organic campaigns have resulted in thousands of views for clients within months of execution and Google paid search campaigns with a +3% CTR. Set up client with Google Analytics, Google Tag Manager and Ads Manager resulting in set KPI’s and conversions.• Training – Wrote training material for social media strategy and posting process for a client to continue successful campaign.• Persona Building/ Audience Modeling – Use client and customer interviews, content, and data to determine content voice, decisions, and channel choices. Show less

Waterloo, Ontario, Canada

• Marketing and Communications - Plan and execute online marketing and communications objectives to drive content consumption and upsell customers/members.• Project Management – Coordinate team members to bring projects to completion.• Leadership – Provide team members with support and direction for their marketing goals with a combination of data, creativity and experience.• Training – Walked through content management system tools and procedures with new hires to scale completion… Show more • Marketing and Communications - Plan and execute online marketing and communications objectives to drive content consumption and upsell customers/members.• Project Management – Coordinate team members to bring projects to completion.• Leadership – Provide team members with support and direction for their marketing goals with a combination of data, creativity and experience.• Training – Walked through content management system tools and procedures with new hires to scale completion of content production. Fielded troubleshooting questions regarding CMS.• Vendor relations – Write briefs and organize assets and resources for vendors to efficiently execute company goals. • Digital Marketing – Produce, manage, distribute, and promote online content across multiple channels. (Web, social media and email campaigns).• User research – Use data to inform marketing planning, content creation and provide informed direction for company campaigns.• Acquisition – Use a combination of social, web and email campaigns to get current or potential customers and members to participate in calls to actions.• Conversation/Email automation – Add email automation and segmentation email campaigns to keep stakeholders engaged.• Data entry and Reporting – Track divisions KPI’s and report to team members and reports, areas that were excelling and needed improvement.• Marketing funnel – Guide customers and members in building a path for their stakeholders from the awareness stage to actions, leading to new insights and/or growth.• Event planning and Management – Build HubSpot pages with automated communications and reported on guest lists and conversion. • Technical Support – Moderate online webinars by ensuring events are recorded, questions are posed and answered• Content Management – Edit and upload webinar sessions to YouTube.• Social Media Management – Produce content during live events and engage with followers on social channels. Show less

Guelph, Ontario, Canada

• Marketing and Communications - Plan and execute online marketing objectives to generate interest in volunteering and information on available services in the Guelph Wellington area.• Account Management – Build strong relationships with multiple members to support volunteer engagement and recruitment, resulting in open volunteer roles being filled.• Social Media Management – Produce and track content to drive traffic to website, increasing use of local services and volunteering.•… Show more • Marketing and Communications - Plan and execute online marketing objectives to generate interest in volunteering and information on available services in the Guelph Wellington area.• Account Management – Build strong relationships with multiple members to support volunteer engagement and recruitment, resulting in open volunteer roles being filled.• Social Media Management – Produce and track content to drive traffic to website, increasing use of local services and volunteering.• User research – Use data to inform marketing planning, content creation and provide informed advice company objectives.• Acquisition – Use a combination of social, and email campaigns to get citizens to volunteer or use local services.• Conversation/Email automation – Add email automation and segmentation to email campaigns to keep stakeholders engaged.• Event planning and management – Plan and host weekly city volunteer forums for potential recruits to ask questions and provide live support. • Customer Support – Communicate through email and phone with clients and potential volunteers to navigate available services and volunteer positions. Show less

Elora Ontario

• Marketing and Communications - Plan and execute dozens of online and offline marketing and communications plans for clients to drive their clients/stakeholders/customer.• Account Management – Build strong relationships with multiple clients resulting in additional projects and revenue.• Project Management – Coordinate vendors, staff and clients to bring hundreds of projects to successful completion.• Leadership – Provide clients and team members with support and direction for… Show more • Marketing and Communications - Plan and execute dozens of online and offline marketing and communications plans for clients to drive their clients/stakeholders/customer.• Account Management – Build strong relationships with multiple clients resulting in additional projects and revenue.• Project Management – Coordinate vendors, staff and clients to bring hundreds of projects to successful completion.• Leadership – Provide clients and team members with support and direction for their marketing goals with a combination of data, creativity and experience.• Training – Build training material for clients to manage website and content. Build websites in Word Press and Square Space so they could be easily managed.• Vendor relations – Write briefs and organize assets and resources for vendors to efficiently execute client goals. • Digital Marketing – Assist clients in planning and building their online presence to connect with stakeholders and increase their audience.• Sales – Assist in reviewing and writing RFP’s and handling current clients’ requests for additional (charged) work, producing additional revenue.• User research – Use data to inform marketing planning, content creation and provide informed advice for clients.• Acquisition – Use a combination of social, web and email campaigns to get current or potential customers to participate in calls to actions.• Email automation – Add email automation and segmentation to client’s email campaigns to keep stakeholders engaged.• User experience – Build websites that can be managed by low experienced webmasters and websites that respond well to multiple platforms.• Marketing funnel – Guide clients in building a path for their stakeholders from the awareness stage to actions, leading to new insights and/or growth.• Event planning and management – Plan and build Eventbrite pages with automated communications and reported on guest lists and conversion. Show less

Waterloo Ontario Canada

• Exceptional Customer Service - My primary tasks at TELUS were to develop methods to position product to meet or exceed sales goals, while managing customer relationships with the company. • Sales - Met aggressive sales goals every quarter.• Training – On boarded new staff.• Leadership – Handled customer escalations in place of management, resulting in high customer service scoring.

Kitchener, Canada Area

• Worked with several businesses to determine how they can improve their digital marketing campaigns and/or websites. Outcomes included better user experience and collecting better analytics.• Account management – Worked with clients to build goals and provide direction for their online presence.• Ecommerce Management – Built online retail stores in Shopify and appointment booking to create additional revenue for clients.

Wilfrid Laurier University

Instruct players on techniques and play strategies.Oversee players in lineman position while coaching and evaluating skill set.

Kitchener, Waterloo And Brampton Ontario.

• Exceptional Customer Service - My primary tasks at The Source were to develop methods to position product to meet or exceed sales goals, while managing customer relationships with the company. Met aggressive sales goals every week.• Customer Service and Leadership – Educate myself on dozens of products to serve customers information they need to be happy and successful with their purchase.• Employee of the month July 2013.• Motivated fellow employees through sales tips, and… Show more • Exceptional Customer Service - My primary tasks at The Source were to develop methods to position product to meet or exceed sales goals, while managing customer relationships with the company. Met aggressive sales goals every week.• Customer Service and Leadership – Educate myself on dozens of products to serve customers information they need to be happy and successful with their purchase.• Employee of the month July 2013.• Motivated fellow employees through sales tips, and competitive information, while informing them of daily sales goals.• Delegated responsibilities to fellow team members.• Reported and held accountable for daily sales numbers to managers. Show less

Digital Innovation Certificate Program, Ecommerce, And Digital Marketing

Activities and Societies: Digital Makreting, Ecommerce, Account Management, Project Management • Built landing page, webstore, and online.

Bachelor’S Degree, General Arts

Activities and Societies: Entrepreneurship, Football Team, Reading With the Golden Hawks Elementary and Middle School Reading Program..

Education record

Activities and Societies: Deca club, Drama club, Sears drama competition, Football Team, Advertising course, Managed school tuck shop.