Rosa D. work email
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Rosa D. personal email
At MRM, my expertise in orchestrating multichannel marketing campaigns has been instrumental in maintaining data integrity and ensuring the success of our marketing initiatives. Our team's commitment to quality assurance and analytics has facilitated impactful marketing solutions that resonate with our clientele.I’m passionate about driving impactful marketing campaigns through data-driven strategies. With a keen eye for detail and a knack for problem-solving, I excel in optimizing marketing processes, from campaign planning and execution to data analysis and reporting.My expertise lies in: * Data-Driven Marketing: Leveraging analytics to inform strategic decisions and measure campaign performance. * Vendor Management: Building strong relationships with vendors and managing partnerships to maximize ROI. * Data Security: Prioritizing data privacy and implementing robust security measures to safeguard client information. * Multi-Channel Marketing: Developing and executing integrated marketing campaigns across various channels, including direct mail and digital.With a strong foundation in marketing principles, my mission is to harness innovative strategies to foster our clients' growth and drive their marketing objectives forward.
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Marketing Operations ManagerMrm//MccannNew York, Ny, Us -
Director Of Marketing OperationsMrm Jun 2024 - PresentNew York, Ny, Us
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Marketing Operations ManagerMrm Aug 2021 - Jun 2024New York, Ny, Us
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Assistant Marketing Operations ManagerMrm Jun 2017 - Aug 2021New York, Ny, Us- Coordinate the execution of marketing programs and/or fulfillment with in direct mail, e-mail, and digital channels. - Review and perform quality assurance on all vendor-supplied inputs/outputs to the marketing database, assuring lead hygiene and adequacy for sales generation- Perform quality assurance on incoming leads, campaign set up, and database functions- Provide task schedules and manage status to adhere to timelines & deadlines- Ensure accuracy and completeness of data in set up documents, as well as reports to ensure accurate tracking and analysis- Assist with campaign set up and list pulls via current database system and other available tools- Generate google analytics tracking for full end reporting- Vendor management
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Marketing Operations CoordinatorMrm Apr 2016 - Jun 2017New York, Ny, Us- Coordination of marketing and advertising campaigns specific to DM & EM campaigns- Developing timelines and schedules for projects - Coordination of test lists, seed lists, creative, ensuring all is ready for deployment or mailing- Creation of Marketing Activity Codes used for tracking- TPP processing, request of Vendor estimates, SubContractor Task Orders, Purchase Order and Invoice Processing, Tracking and Follow-up of Vendor payments with A/P- Performing quality assurance on all email deployments- Editing presentations, coordinating meetings, and maintaining team calendars updated
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Graduate AssistantIona College Nov 2015 - Feb 2016New Rochelle, Ny, Us- Organizing, and maintaining 200+ incoming applications- Ensuring they are correctly filed/handled for next steps/processes- Welcoming students, and informing them about the school- Directing prospective and current students to the correct department to meet their needs -
Assistant Account ManagerAnteriad Mar 2014 - Nov 2015Rye Brook, New York, UsSupport client’s circulation plan from inception to invoicing. Contact with clients and vendors. Responsible for day to day production and required to follow up on client issues.• Running database queries• Managing response analysis projects• Order processing, shipping, billing• Report creation at the request of the VP• Interface with merge/purge houses• Price negotiation with list owners• Scheduling and coordination of dates for mailers -
Part Time Administrative Office AssistantSt Gabriel'S Church Feb 2008 - Mar 2014Manage and track the distribution/use of the church keys by parishioners and volunteers.Register new parishioners and direct them to the necessary paperwork.Update files in system regarding address, phone number, and email changes.Manage phone calls, messages, and schedules of staff.Event Planning.Managing, creating, and developing mailings.Handling parishioner names, addresses, and weekly contributions. Creating, updating, and maintaining credits, debits, payments done by the parish. Database updating and maintaining.
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Part-Time Position: Us Small Business Direct Mail MarketingPitney Bowes Aug 2012 - Mar 2013Stamford, Ct, Us- Direct Mail acquisition campaign generation – acquire new small business customers using list based acquisition campaigns. (approx. 2 mil prospects)- Mail Code tracking and creation needed for tests or new programs. Marketing Program creation and tracking managing and maintaining master marketing program sheet.- Managing requests to be added to the Do Not Contact Lists. Sales file monitoring; IMSPROD. - Reviewing and outlining key points in legal contracts. Reviewing mailing proofs. - Creating schedules for planned email campaigns across the Direct Mail and Web Channels.- Media testing- Vendor relationship/aid in management- Creative review and commentary/edits. - Invoice Management -
Us Small Business Direct Mail Marketing InternPitney Bowes May 2012 - Aug 2012Stamford, Ct, Us- Direct Mail acquisition campaign generation – acquire new small business customers using list based acquisition campaigns. (approx. 2 mil prospects)- Mail Code tracking and creation needed for tests or new programs. Marketing Program creation and tracking managing and maintaining master marketing program sheet.- Managing requests to be added to the Do Not Contact Lists. Sales file monitoring; IMSPROD. - Reviewing and outlining key points in legal contracts. Reviewing mailing proofs. - Creating schedules for planned email campaigns across the Direct Mail and Web Channels.- Media testing
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Latin America & Caribbean Operations Sales & Marketing InternPitney Bowes May 2011 - Jul 2011Stamford, Ct, UsEvent planning; planned and developed a trip for their international distributors. Including hotel arrangements, dinner plans, team building activites, and itinerary for the week.Arranged and updated the telephone registry, as well as emails and contact information. Contacted distributors to motivate their online use. Helped translate and input ideas for the creation/launch of their webpage for the country of Mexico.
Rosa D. Education Details
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Iona CollegeMarketing -
Iona UniversityInternational Business
Frequently Asked Questions about Rosa D.
What company does Rosa D. work for?
Rosa D. works for Mrm//mccann
What is Rosa D.'s role at the current company?
Rosa D.'s current role is Marketing Operations Manager.
What is Rosa D.'s email address?
Rosa D.'s email address is rd****@****ona.edu
What schools did Rosa D. attend?
Rosa D. attended Iona College, Iona University.
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