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Entrepreneur and advisor, I help businesses build tangible brand equity and market themselves successfully. True believer of a pragmatic and agile marketing approach, I am a marketing expert specialised in tech scale-ups. I have helped businesses grow from strong market outsiders to market leaders, including GlobalCollect (now Ingenico Payments - Worldline), Adyen and SafeCharge (now Nuvei). I am advising start-ups and scale-ups on out of the box cost-effective marketing and communications strategies, develop Go To Market plans and drive the plans execution.Scope (from strategy to execution)• Brand development (positioning, messaging, visual identity)• PR and media relations• Digital marketing (website, content marketing, video, SEO, SEA, referral, social media, email, webinars)• EventsProfile- A 360' vision on marketing and communications (B-to-B and B-to-C)- Strong in driving innovation and motivation - Good at connecting people and ideas- An energetic and diplomatic person with a pro-active, practical attitude- Keen on achieving quality and results.MottoLet’s make it happen!
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FounderLight VenturesAmsterdam, Nh, Nl -
CmoUnipaas May 2024 - PresentTel Aviv, IlUNIPaaS is a leading Unified Payment as a Service (PaaS) provider that empowers B2B SaaS platforms and enterprise merchants to use payment services as a growth engine. At the heart of successful payments, UNIPaaS offers solutions to seamlessly embed payments directly into SaaS platforms. Supported by UNIPaaS's expert team guidance and advanced technology, including Generative AI, this integration drives customer acquisition, enhances activation, and achieves superior retention, ultimately boosting revenue by up to 5X. -
CmoAvata.Gg Jul 2021 - PresentAvata is a platform that brings customized insurance solutions to digital asset owners in a fast, secure, and cost-effective way. Avata fills a critical gap in the InsurTech value chain by connecting various insurance companies to digital assets sellers such as marketplaces and their buyers. -
FounderLight Ventures Oct 2019 - PresentAmsterdam, North Holland, NlLight Ventures is a boutique marketing agency that offers strategic and operational services to help scale your business. We also support your growth by acting as interim experts in your team or connecting you to a network of talented experts across a broad range of fields. Brand development, creative marketing, effective communication and sales activation, Light Venture works to put your brand in the spotlight. -
Co PresidentFrench Tech Amsterdam Dec 2019 - PresentAmsterdam, Amsterdam, NlBuilding a community and connections between the French and Dutch tech startups and scale-ups ecosystems. -
Founding PartnerAllyiz Nov 2019 - PresentMadrid, Community Of Madrid, EsAllyiz is the “go-to” company for businesses to source knowledge, time or people with expertise in payments and more. We offer a broad range of services both on strategic and operational levels in the fields of payments, risk management, marketing, education and people leadership. We bring the experience of professionals who have successfully run the function on the business side and have done it well many times. Our purpose is to deliver actionable results fast. For more information, please visit our website www.allyiz.com -
Chief Marketing OfficerAplauz Payments Mar 2020 - Jul 2023Aplauz is a fair way to pay online. Launched in 2020 as a new payment method that empowers people to make conscious spending, Aplauz eliminates the risk of losing control of your spending or privacy.An Aplauz credit voucher is prepaid at convenience stores. It holds a digital credit value chosen by the customer. While paying with Aplauz, only the value on the voucher can be spent. Further charges are not possible. And the user is protected from misuse or fraud because the voucher holds no personal data. Aplauz is perfect for anyone who would like to avoid the risks associated with the traditional online payment methods. Someone who pays with Aplauz knows exactly what they are spending.That's what we call conscious spending. -
CmoSafecharge Mar 2017 - Sep 2019Montreal, Quebec, CaSafeCharge is a leading payment technology company which has started its journey serving the world’s most demanding businesses in verticals such as gaming and financial services. Its leading technology and thorough team expertise is now supporting customers in a broad range of mainstream e-commerce and point of sale merchants. In August 2019, SafeCharge International Group was acquired by Nuvei, a leading provider of global payment solutions, propelling the enlarged organization as one of the global leaders in Payments, with more than 800 employees and offices in 14 countries.At SafeCharge, I have been driving the company’s brand transformation positioning it as a modern FinTech market leader and boosting its visibility towards new geographical and vertical markets. - Driving the launch of the new company’s Visual Brand Identity.- Building-up SafeCharge’s visibility to establish a top of mind presence for the Brand via PR activity, Thought Leadership, Events, Digital Marketing, Webinars.- Marketing SafeCharge product and services including Marketplace Manager, Reconciliation Manager and Identity Manager.- Engaging with existing customers and prospects to generate business opportunities via Case Studies, Join Speaking at Events, Customer Events- Growing the sales pipeline generating leads with Digital Marketing (SEO, SEA, Social Media) and Events (Sponsorship, Booth, Speaking etc)To achieve this mission, I have been building up and driving SafeCharge international marketing team in Amsterdam, Tel Aviv and London (10 FTE)I have established SafeCharge in The Netherlands and run the office as a Managing Director of SafeCharge Netherlands B.V. -
Head Of Marketing And CommunicationsAdyen Jan 2013 - Aug 2016Amsterdam, North Holland, NlAdyen is a leading payment technology provider that enables businesses to accept payments anywhere in the world. Adyen processed $50 billion in payment transactions and achieved over 100% growth in revenue in 2015. Many international well-known brands already work with Adyen including Facebook, Netflix, DropBox, Airbnb, Spotify, Groupon, Evernote and Booking.com.At Adyen, I have built an international marketing dream team and strategy from the ground-up. I have been driving the rise of Adyen branding and reached top-of-mind positioning.Branding through the creation of Adyen “Get paid” global communication platform rolled out outdoor (NY billboards and Nasdaq tower and London), online (WSJ campaign, Adwords), at events, in print and through video brochures. Creation of an Adyen Manifesto Video spreading the word on Adyen's story and unique proposition.Engaging merchants with high quality insights and guidance to navigate the complex payments landscapes worldwide (white papers, case studies, blog and newsletters)Leading the show with a participation to over 100 events on a yearly basis. -Key speaking contributions (Web Summit, Noah Conference, The Next Web Conference, Collision, Tech Open Air and many more)- Remarkable booths (Oculus Rift Competition, Omni-channel Payments demo, Fresh juices payments thematic etc)International PR leading to top tier coverage: WSJ, Forbes, FT, Bloomberg, Business Week, CNBC, TechCrunch, Venture Beat, Business Insider, Le Figaro, Les Echos, Der Spiegel and many more. Website: +105% traffic and +700% for a test account in April 2016 compared to April 2015. Lead Generation: Online and offline campaigns managed through SalesForce and Pardot.Product Marketing: Launch of MarketPay, Adyen solution for Marketplaces, RevenueProtect, Adyen solution for risk management and RevenueAccelerate, Adyen smart payment optimization solution. -
E-Commerce Project ManagerFlinndal Sep 2010 - Aug 2012Haarlem, Noord-Holland, NlFlinndal is one of the most important food supplement brands in the Netherlands, also active in Germany, France and Belgium. As E-commerce Project Manager, I have set up the E-commerce platform and operations of Flinndal in France. In parallel, I launched the brand, marketing and communications campaigns to establish and develop Flinndal brand awareness on the French market. -
International Business DevelopmentVitals Voedingssupplementen Bv Mar 2010 - Sep 2010Zaandam, Nederland, NlVitals is a leading Dutch brand of high quality and specialised food supplements. At Vitals, I have carried out market research and developed commercial contacts with potential French partners and distributors. -
Marketing And Communications ManagerEuropean Merchant Services Apr 2007 - Apr 2010Amsterdam, Noord-Holland, NlThe card processing services of European Merchant Services (EMS) was formed in 2005 as a joint venture between First Data, a global leader in e - commerce and payment services, and International Card Services, the leading Dutch card issuer.At European Merchant Services I led marketing and communication activities online, PR, events as well as campaigns with partners including MasterCard, Visa, American Express and CCV. -
Marketing And Communications ManagerGlobalcollect Dec 2000 - Mar 2007Puteaux, Île-De-France, FrGlobalCollect is a 100% subsidiary of Ingenico Group, global leader in payment. Headquartered in Amsterdam, GlobalCollect has regional offices in North America, Asia Pacific, South America and the EU.Part of the team which started with online payment services at GlobalCollect, I have been managing the development of GlobalCollect online payment platform WebCollect, including the addition of new payment methods such as iDeal, Paypal, new solutions such as HPP and integration of fraud prevention solution providers (Cybersource and Retail Decisions). Later, I lead Marketing and Communications and established the brand globally through PR, events and online marketing activity. -
International Development ManagerGaz De France May 1994 - Jun 2000Paris, La Défense, FrIn the role of International Development Manager at Gaz de France, I organised several large international conferences worldwide (Buenos Aires, Sao Paulo, Santiago de Chile, Mexico, Copenhagen, Hungary, Beijing, Paris) and led the publication of market research aimed to support gaz industry suppliers to expand internationally.
Delphine Bos Skills
Delphine Bos Education Details
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Université Paris-SorbonneCorporate Communication -
Paris Eslsca Business SchoolFinance Banque
Frequently Asked Questions about Delphine Bos
What company does Delphine Bos work for?
Delphine Bos works for Light Ventures
What is Delphine Bos's role at the current company?
Delphine Bos's current role is Founder.
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What is Delphine Bos's direct phone number?
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What schools did Delphine Bos attend?
Delphine Bos attended Université Paris-Sorbonne, Paris Eslsca Business School.
What are some of Delphine Bos's interests?
Delphine Bos has interest in Science And Technology, Environment, Health.
What skills is Delphine Bos known for?
Delphine Bos has skills like E Commerce, Corporate Communications, Marketing Communications, E Payments, Online Advertising, Product Management, Marketing Strategy, Payment Card Processing, Business Development, Account Management, New Business Development, Acquiring.
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