Support companies in crafting bespoke strategies and develop projects to elevate their brand positioning, expand their market reach, and cultivate unique brand experiences that resonate with their target audience.My expertise lies enabling companies to forge impactful partnerships and unlock new avenues for growth and innovation.My extensive collaboration with luxury brands has provided me with a deep understanding of the industry and a keen insight into strategic creative thinking and innovative project development worldwide.During my time as Director of the Lab at WME |IMG, a prominent global entertainment company within the Endeavor Group, I oversaw strategic initiatives in luxury and entertainment sectors driving projects with brands, artists, celebrities, and properties worldwide.In addition to my consulting work, I founded Awaken Lab, where we are experimenting and conducting research on immersive care experiences. Our focus lies in the convergence of care, art, and sensory design, with a first immersive experience and scientific research at the health institute Rafaël, specialized in cancer. I am also leveraging my experience in health and care to support brands and companies on strategies around the integration of the dimension of care within their brand strategy and the customer and employee experience. I had the chance to accompany the Chanel house on this subject.I would be delighted to make new connection and discuss potential collaborations, you can reach me at delphinelipszyc@gmail.com