An international Marketing and Strategy leader, I bring over 10 years’ experience in boosting performance of products, brands and firms. A passionate problem-solver and turnaround specialist, I lead and implement growth plans to revitalize underperforming organizations through strategic vision, creative thinking, and cross-functional business understanding. My passion is in identifying new business opportunities while optimizing financial efficiency. As a committed person, I thrive in projects that are not just about numbers, but offer a genuine opportunity to take an active role in corporate social responsibility. Therefore I stepped up and took over the strategic repositioning of a startup undergoing a severe growth crisis. I implemented a new business model and achieved recovery of the firm which became #1 in licensed music for children in France, and was awarded Best Small Business post transformation. Such a challenging context was an eye-opener on my result-oriented mindset, resilience, and work ethics. It also strengthened my leadership, as I coached and mentored up to 15 employees. Through consulting in various industries, I gained intellectual agility. I'm recognized for building expertise and delivering results in industries I start with very little knowledge of. My natural and thorough analytical mindset is an asset to translate market insights into innovative, customer-centric and cost-effective growth levers.Those who know me think I easily adjust to new environments and smoothly engage with very different people. They often mention that I look forward to the future with confidence and have a passion for learning. I relied on my excellent organizational skills and project management ability to plan two international moves for me and my family within only two years: from France to Switzerland and from Switzerland to the United States.Skills include :• Active listening• Analytical• Bilingual English / French• Business acumen• Business development• Brand equity• Brand management• Communication• Consulting• Creativity• Crisis management• Critical thinking• Cross-functional approach• Customer-centric• Customer insights• Decision-making• Design Thinking• Digital marketing• Financial acumen• Growth mindset• Innovative• Leadership• Market analysis• Marketing• Organizational excellence• Partnership building• Passion to learn• Problem-solving• Product development• Prioritizing• Project management• Strategic thinking