After establishing the target audience for a website and identifying the type of content it will host, a web designer/developer will:write the programming code, either from scratch or by adapting existing website software and graphics packages to meet business requirementstest the website and identify any technical problemsupload the site onto a server and register it with different search engines.have skills in software programming and graphicshave creativity and imaginationbe adaptable and able to pick up new techniqueshave good interpersonal and communication skillskeep up to date with advances in computer technology and how this affects the business environmentcreative flair, originality and a strong visual sensestrong computer skillsconfidence, to present and explain ideas to clients and colleaguesan interest in graphics and typographyfinding out about the project requirements (taking a 'brief')estimating the time the project will require, and providing a cost quotationcoming up with design concepts that fit the client's needspresenting options for design treatmentscreating final designs, working to a deadline and budgetamending designs according to the clients' final commentsproofreading and preparing designs to be sent to print.