Do Email Marketing like Social

Creative can lift performance in the Facebook auction by up to 200%. Kitty’s growth hacking method massively iterates ad creative and copy to uncover deep customer attributes that other firms can’t identify. That enables us to convert viewers at a significant rate.Founded in 2015, Kitty’s Co. evolved from my early growth hacking work for the estate of Tupac Shakur and e-commerce platform Shopify, where I grew customers from approximately 50K to 250K, contributing to the firm’s $1B valuation. Kitty’s Co. has enjoyed 100% year-over-year growth, serving high-growth middle market firms and enterprises in technology, healthcare, fashion, education, and consumer goods and services. Please visit us at Kittys.co.

Helped grow customers from ~50K to ~250K by amplifying Shopify’s display channels, including YouTube, Google Display Network, Twitter and Pinterest. Used a $10K ad credit from Facebook to grow the channel’s revenue to $2.6M USD per month, Canada’s largest ad spending account at the time. Led the SEO tools team; within 6 months, its landing page had ~1M unique visitors per month. Along the way, my team built a dropshipping site that later inspired Oberlo. It crossed ~1M searches within the first month.Other projects include: coding a system that got people to run around cities posting flyers for $1/poster, hacked google's street view API to deliver people post cards of a photo of their business, and that other thing.

Built an AI email delivery system to reach 20K new prospects per day with less than 0.01% spam rejection.

Developed custom technology to identify and automate semi-customized outreach to influencers as well as the logging of generic recipes into a database that allowed pulling of nutritional information.

At the request of Tupac Shakur’s estate, wrote the algorithm that helped grow the online Twitter following of the late entertainer from 100K to 300K using a proprietary app that identifies influencers. Contract position with DECOSTA Marketing.