Denean Pryor Email & Phone Number

Springfield, Mo, Us

Tulsa, Oklahoma Area

Springfield, Mo

Springfield, Missouri Area

Springfield, Missouri Area

- Responsible for strategic marketing and business planning for MARS Foodservices - Provide expertise in account management by development and presentation of creative, fresh ideas, provision of business options to increase sales, securing and managing client contract budgets, and ongoing team leadership to successfully complete client projects.- Effectively collaborate with National Account sales teams in strategy development for product sales, coordinating research information, culinary concepts, and product information to develop customer presentations and prepare presentation team for pitch to client.- Manage 10-20 large scale projects at any given time. Responsible for assuring internal and external communication, formal and informal presentations to clients, developing action plans and steps, assuring deadlines are met on each project activity, following up with client for approvals at each step and level of satisfaction at project completion.- Oversee large range of team activities, including strategic planning, ad creation, targeted marketing pieces, press releases, promotions, media planning, sales presentations, market research and analysis, as well as obtaining client input and approvals.- Prepare and present creative mock-ups for clientele, including supporting research, market analysis, and anticipated outcomes.- Manage account budgets. Utilize budget forecasts and analyze actual line item expenditures on routine basis to assure profitability to company within customer budget.- Coordinate online research on behalf of clients, set up questionnaires and evaluate results specific to client marketing and advertising goals.- Hire, supervise, train, evaluate, discipline, and if necessary, terminate assistant subordinates.- Provide input on contractual bids, arrive at costs through development of vision, goals, and plan specific to the needs of the client.

- Responsible for management of Cattlemen’s BBQ sauce, leading foodservice barbecue sauce brand with over $45 million in sales.- Developed and executed foodservice marketing plans from objective and strategy stage to implementation, and final quantitative evaluation.- Directed multi-functional, nationally-based team in product development within brand portfolio.- Managed advertising agency in creation of brand promotional materials.- Provided leadership in project management, including line extensions, cost reduction, package design, training materials, sales collateral and promotional activities.- Analyzed sales volume, program results, and pricing strategies and made adjustments as necessary.

Mba, Business And Advertising

Obtained MBA in May 2005

Master Of Business Administration - Mba, Business Administration And Management, General