Deneb Ranciato Email & Phone Number

Las Vegas, Nv, Us

Las Vegas, Nv, Us

Las Vegas, Nevada, United States

After Jushi's acquisition of Gravitas' retail entity: integrated into the Jushi Creative Department and spearheaded multiple high-level strategy projects including a national retail transition playbook and region-specific marketing plans. Continued to manage and oversee day-to-day campaigns for existing Las Vegas retail location plus absorbed responsibility for numerous other NV and CA retail establishments' marketing initiatives.

Las Vegas, Nevada

Prior to Jushi acquisition of Gravitas NV, acted as Head of Marketing across three corporate verticals - The Apothecarium Dispensary, State Flower Cannabis, and Valhalla Confections. Led department staff with strategy, project management, metric reporting to C-suite, communications calendars, budgets, agency management, and media relations.

Las Vegas, Nevada

Spearheaded regional brand strategy by developing awareness campaigns, activations, and notable PR moments such as national music festival sponsorships and local community event partnerships. Expanded in-store marketing through education and training of key staff as well as worked adjacent to corporate teams to create campaign synergy within social media, PR, direct, and digital platforms.

Las Vegas, Nevada Area

Digital manager in charge of marketing content strategy across social, web, and mobile platforms for the Monte Carlo Resort and Casino. Created highly visible campaigns and measured performance against business objectives utilizing insights from both paid and organic efforts. Acted as in-house agency and collaborated with numerous MGMRI corporate departments, creative staff, and outside agencies on multi-channel initiatives.

Las Vegas, Nevada

Responsible for strategy, creation, and execution of all traditional and digital marketing initiatives for the New York-New York Hotel & Casino. Managed staff and acted as in-house agency for signage, collateral, and hotel-wide tactics. Liaised with corporate advertising on media campaigns and provided creative direction to outside agencies on national and regional campaigns.

Managed all Social Media Marketing projects for the New York-New York Hotel & Casino including daily platform posts, monitoring of sites for customer service, and monthly reporting of acquisitions and revenue. Managed all Digital products including website, mobile site, SMS programs, and Application maintenance and design.

Las Vegas, Nevada Area

Directly supported the Director of Hotel Marketing for the New York-New York Hotel & Casino on all Hotel related projects including property signage, event coordination, and campaign creation. Worked one-on-one with designers for webpage maintenance and editing. Worked one-in-one with department heads for expedition of property campaigns.

Oversaw all marketing and project-related functions including email marketing administration, database upkeep and graphic design support. Worked one-on-one with Director and COO to expedite project requests including Gaming Control Board applications and land marketing.

Functioned as on-site coordinator between two retail stores, outside vendors and the surrounding community. Oversaw the planning and execution of in-store and off-site events including: merchandising products, lectures with local health experts, cooking demonstrations, product demonstrations, and tradeshow presentation booths. Effectively maintained marketing department budget while identifying growth opportunities, increasing sales, and impacting the bottom line. Acted as on-site Certified Trainer and conducted all new-hire orientations.

Bachelor’S Degree, College Of Business - Marketing

School Of Business And Communication - Advertising