Dene Mckay Email & Phone Number

Coquitlam, British Columbia, Canada

Maple Ridge

Vancouver, Canada Area

• Manage day-to-day communications and enquiries with clients and vendors
• Actively promote services through blog posts, social media management and styled photoshoots
• Work with clients to identify event objectives and budgets, create detailed project timelines, source vendors and bring the event vision to life
• Identify event collateral needs and manage graphic design projects from brief to production, creating a well branded event
• On-site event management and décor styling

Vancouver, BC

Vancouver, British Columbia

• Formulate and execute tactical marketing & communication plans for Canucks’ Community, Event Services/Arena Operations, Media and Hockey Operations departments
• Develop strategic promotional plans and book media assets to support initiatives and events
• Generate and edit content, copy and scripts for various marketing and promotional initiatives
• Work closely with fellow CSE colleagues to ensure maximum exposure for all programs
• Coordinate projects with the Brand & Creative department, ensuring that deliverables are prioritized and completed on time/budget
• Assist in the planning and execution of Fan Experience and CFET surveys, ensuring timelines are achieved and data is communicated organization-wide

Abbotsford, British Columbia

• Key liaison between Sales and Marketing, supporting key retail accounts and regional specific marketing initiatives
• Aided in the development and implementation of strategic marketing plans which supported new and existing products
• Aided in the creation and execution of National promotions aligned with existing brands and provided overall support in launching new products into the market
• Created and implemented marketing support activities including development of all sales collateral materials to support existing brands and new product launches
• Coordinated national in-store demos with key accounts and sampling companies
• Prepared communications and creative briefs for agencies and designers

Vancouver, British Columbia

• Project manager for print, online, radio, TV and out of home advertising
• Developed creative briefs, managed timelines and budget for each project
• Worked with clients and graphic designers to manage the creative development, approvals and implementation of advertising campaigns across Canada
• Managed the design, production and installation of two skytrain ‘stadium dominations’, multiple billboards and transit shelters around the city and the lower mainland and advertising at YVR under a strict budget and.
• Worked to develop and manage the entire Cultural Olympiad advertising campaign which included the placement of approx. ten new print ads/week, radio, TV, online and out of home advertising
• Worked closely with Cossette Communications to manage the overall media plan, advertising strategy and media buy for the Cultural Olympiad campaign

Vancouver, British Columbia

• Managed Brand and Creative projects working in collaboration with the design team and other functions as necessary
• Managed development and production of event branding and collateral
• Coordinated production for various promotional/communications projects, managing supplier searches, quotes, purchase orders, contracts, timelines and delivery
• Assisted with approvals for branded sponsor/partner/internal submissions to maintain brand integrity and graphic standards
• Coordinated policies and procedures for Brand and Creative Services to support consistent, exceptional company/partner-wide brand management

Vancouver, British Columbia

• Provided support to project managers in order to ease workload
• Supported Brand and Creative planning and operations, including various research/information requests, project reporting and correspondence with key contacts

Burnaby, British Columbia

• Provided marketing support to engineering consulting staff
• Editorial coordinator for internal monthly newsletter
• Completed research requests, assisted in the compilation of proposal materials, wrote project description sheets, designed brochures, updated company client database
• Wrote and submitted entry for the BC Export Awards for which Golder was named a finalist

Real Estate

Ba, Communication

Education record