• Oversee day-to-day operations• Follow and localized strategy and set goals for growth • Researching and identifying growth opportunities• Maintain budgets and optimize expenses• Follow and localized policies and processes• Training low-level managers and staff• Hiring employees• Ensure employees work productively and develop professionally• Oversee recruitment and training of new employees• Evaluate and improve operations and financial performance• Direct the employee assessment process• Prepare regular reports for upper management• Ensure staff follows health and safety regulations by KPI• Provide solutions to issues (e.g. profit decline, employee conflicts, loss of business to competitors)

• Designs Commercial Capability Development road map (2-3 years planning)• Analyses and defines training demand for commercial employees (with Group support)• Defines training curriculum for all layers/ positions within the commercial department• Plans necessary resources behind and follows up on training delivery plans implementation• Leads and develops CCD team to sustain capability development• Leads commercial capability development plans implementation within Commercial Department,whilebench marking CCH (Coca Cola Hellenic) with High Performing companies• Ensures talent development within Commercial and works closely with HR BP to help identify and developcommercial talents• Closely cooperates with all functions to support CCH & Heineken initiatives implementation while building customer centrist mindset to other functions• Drives CCHBC’s values and customer-driven selling culture

• Coaching with team members, on filed development• Make effective BD routes• Leads, controls, coordinates and evaluates the performance of the team members.• Takes care of the professional development of the team members.• Negotiates and define goals.• Maintains a daily and weekly meetings with the team.• Ensures constant and continuous data collection of all outlets in the region with regard to the level ofdistributed and present products.• Controls the performance of the market.• Explores, observes and points out opportunities for sales development in the region on a daily basis.• Participates in planning the volume of sales area and activities for implementation.• Resolves complaints by customers and consumers.• Develops partnerships with customers in the region.

Specialist for fragmented trade channels.• Make special plan for develop this type of outlets• New route to market plan for visit, distribution and execution• Allocation of investment budget• Increase Loyalty program outlets• Segmentation for 150 outlets• Increase +25 volume VS LY• Build very strong numerical distribution on full portfolio • Increase cooler profitability and cooler coverage

• Effective action on defined territory trough a pre-defined route and optimizing sales in this outlets.• Activating promos, building positons, placement equipment• Developing every outlet, make win - win situations.• Continuous increase success of outlets.• Realization of monthly targets.• Preparation daily, weekly and monthly reports.• Negotiation with costumers for problems, requirements and opportunities

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