Act as internal agency point of contact for Client Operations / Tools & Systems related questionsEnsure accuracy of inputs into proprietary Operation System, confirming all systems are accurately set-up for internal and external reporting needsOwn administrative tasks for Mediatools 5.5 and 6.0, ensuring accuracy and consistency across clientsParticipate in onboarding and system set-up for new client businessLead new hire process to ensure all employees have correct security/access to agency systems, including Mediaocean/Prisma, Mediatools 5.5 and 6.0, Authorize, Lion BoxSupport Director as needed on special requests or projects as neededReview work by Supervisor/ Sr. Associates as issues arise to help guide to a resolution or escalate issues as neededIdentify and surface issues related to Media Systems and help with resolution

Manage strategic and tactical media plan development for several national brands across all media channels, including Linear TV, OTT, OLV Programmatic, Addressable, Social, Display, Print, Search. Engage experts throughout the organization, including Decision Sciences, Addressable, Content Studio, Investment, Programmatic, Social, Research, Shopper teams. Manage inter-agency communications with Clients, Creative agencies and PR agencies. Pull MTA research to help inform plan and audience optimizations. Evaluate MMM research to guide plan development. Oversee planning staff ranging from Associate, Senior Associates, Manager.

Responsible for strategic plan development across all media channels, including digital display, streaming video, streaming audio, spot TV, spot radio, print, outdoor and sponsorships.Liaison between Tier II (local planning) team and Tier I (national) team.Autonomously manage multi-million dollar budgets with accuracy.Evaluate media opportunities based on cost-efficiency and qualitative data. Incorporate proprietary and industry research tools to make sound and fact-based media recommendations.Engage various experts throughout the organization, including Account Management, Investment, Research, Finance.Review post-campaign analyses, monitoring media delivery and performance against KPI benchmarks.

Responsible for strategic plan development across all media channels, including digital display, streaming video, streaming audio, spot TV, spot radio, print, outdoor and sponsorships.Autonomously manage multi-million dollar budgets with accuracy.Evaluate media opportunities based on cost-efficiency and qualitative data. Incorporate proprietary and industry research tools to make sound and fact-based media recommendations.Engage various experts throughout the organization, including Account Management, Investment, Research, Finance.Present media recommendations to clients.Review post-campaign analyses, monitoring media delivery and performance against KPI benchmarks.

Developed and implemented media plans for Chrysler/Jeep/Dodge Dealer Advertising Associations. Supervised several planners and their assigned regions. Attended and presented at dealer meetings.

Media Planning for Lincoln Mercury Dealer Association, as well as other diversified accounts.