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Solutions-focused user-experience designer/information architect with more than 8 years experience infusing user centered research into agile product development. Expertise includes: stakeholder interviews, requirements gathering and internal research, metrics analysis, user interviews, persona development, user journeys, heuristic evaluation, wireframe documentation, user flows, prototyping, A/B and user testing, user surveys, research analysis, product roadmap development, and creative direction.
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Ux ResearcherAsana Oct 2016 - Nov 2016San Francisco Bay AreaPerformed a heuristic evaluation for Asana's design team. Made recommendations for iterative changes to the overall architecture to increase repeat use of the product. -
User Experience ArchitectComcast Jan 2016 - Oct 2016New York, NyUX Strategy and design for MVP Xfinity Smart Internet app. Developed a phased approach from a static support application to a predictive IoT management app. Synthesized existing research to develop user journeys and content strategy to increase adoptability and repeat use. Mentor junior designers in how to incorporate user research into design thinking. -
Ux Designer (Freelance)Roar - A Publicis Groupe Solution Mar 2015 - Feb 2016New York, NyDefined the user experience for Chase Travel Ultimate Rewards program. Distill complex business requirements and technical constraints into enjoyable design solutions for Chase customers. Presented long term product solutions to the client, as well as maintained sprint Cadence. Lead brainstorms with visual designers, performed benchmark research, conducted guerrilla user testing, and maintained product documentation.
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Ux Manager/ConsultantDeep Focus/Noise Jun 2014 - Feb 2015New York, NyCollaborated with creative team to infuse UX thinking into the design process on numerous projects at various stages. Synthesize existing user research to develop personas, conduct competitive analysis, facilitate brainstorms, create prototypes and perform guerilla usability testing. Clients included: Nestle, Chase and Samsung. -
Ux Designer/ConsultantEffectiveui Oct 2013 - May 2014New York, NyCollaborated with design team to develop sketches and responsive wireframes for Amex Plenti MVP. Performed competitive analysis, and mobile retail trend research. -
Senior Ux Designer/ConsultantAmplify Education May 2013 - Aug 2013Brooklyn, New YorkUX design lead for data visualization software focused on student and teacher assessment. Role included research and documentation of evolving changes in educational assessment, as well as providing high fidelity wireframes for tablet and desktop within an agile development process. -
Senior Experience Architect/ConsultantErwin Penland Nov 2012 - Mar 2013New York, New YorkUX Lead for a behavioral modification website for people with Type 2 diabetes who were prescribed a new drug being released by Johnson & Johnson. Developed the architecture, content strategy, and gamification design. Created personas, content analysis, taxonomy, user flows, feature roadmap and annotated wireframes. -
Senior Ux Designer/Ia/ConsultantThe Economist Intelligence Unit Feb 2012 - Oct 2012New York, NyUX lead for B2B website, and custom data visualization applications. Gather and communicate requirements and constraints across diverse teams. Lead internal design and development teams through full project life cycle. Work closely with external clients to refine requirements. Employ best practices, as well as innovative design techniques when required.
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Information Architect/ConsultantSapientnitro Aug 2011 - Jan 2012New York, NyLead UX design for White Label Solution for Unilever brands. Create a standard design to be implemented across 50 brand websites, as well as adaptive design for mobile. Performed a content and feature audit, worked with client to develop requirements, developed detailed wireframes. -
Manager, Online Communications And New MediaThe Municipal Art Society Of New York Aug 2010 - Jun 2011New York, NyResponsible for driving UX improvements, content strategy, and art direction/brand management for MAS.org, and numerous micro sites; introduced and implemented a user-centered communications and design process incorporating both quantitative and qualitative user experience research, A/B testing, site analytics and user surveys. -
Lead User Experience DesignBlue Duck Labs, Llc May 2009 - Aug 2009Developed a strategy for consumer-based fundraising system. Project involved competitive analysis, creating user scenarios, wireframes and workflow documentation. -
Online Outreach CoordinatorWitness Jan 2008 - May 2009Lead content and marketing strategist for witness.org. Established eCRM processes and user workflows; developed content distribution strategy; trained management and staff in best practices for online advocacy, marketing and fundraising.
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Web ProducerNational Geographic Sep 2006 - Oct 2007Managed content schedule for web migration project for National Geographic Kids through full lifecycle. Produced multimedia content for both National Geographic Kids and National Geographic Magazine Online; coordinated production schedule for cross functional teams, setting timelines and internal workflows; Conducted interviews, researched and authored content ensuring legal compliance.
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Online OrganizerWorking America/Afl-Cio Sep 2004 - May 2006Strategic lead for building online brand awareness. Managed all aspects of web content and marketing, site design and CRM management, including requirements gathering and interface design. Developed and implemented email templates and marketing strategy for 250,000 subscriber list, including geographic and behavioral segmentation. Managed vendor and B2B relationships. Recruited and managed web designers and marketing consultants. -
Web Editor/Acting Website ManagerGreenpeace 2001 - 2004Authored and managed online communications for several advocacy campaigns. Developed front end design for numerous micro-sites and blogs. Produced videos and interactive content. Provided metrics reports for management to assist in web project strategy. Researched and incorporated emerging technologies into priority web campaigns including eCRM tools, blogs and social networks. -
Assistant Content ManagerBody Health Resources Corp Jan 2000 - Oct 2000Managed production schedule. Recruited, trained and managed web developers and online proofreaders on various projects for thebody.com, an HIV/AIDS advocacy group. Ensured cross-browser compatibility and SEO performance.
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Assistant Managing EditorPenguin Putnam, Inc Jan 1998 - Jan 2000Managed publishing schedules for Viking imprint and the production of all soft cover releases.Designed galleys for pre-release promotions.Coordinated print run-ons with international publishers. Maintained publishing schedule database.Negotiated schedules and plant costs for books originating with international publishers.
Denise Mcdermott Skills
Denise Mcdermott Education Details
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English Literature
Frequently Asked Questions about Denise Mcdermott
What is Denise Mcdermott's role at the current company?
Denise Mcdermott's current role is Senior UX Designer/Researcher.
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What schools did Denise Mcdermott attend?
Denise Mcdermott attended New York University.
What skills is Denise Mcdermott known for?
Denise Mcdermott has skills like User Experience Design, User Research, Content Strategy, Wireframing, User Interface Design, Usability Testing, Art Direction, User Interviews, Roadmap Development, Persona Development, Card Sorting, User Surveys.
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Denise McDermott
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Denise McDermott
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Denise McDermott
Client Support Specialist At Diamond Elite Merchant SolutionsNew York City Metropolitan Area
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