Denise Boyer

Denise Boyer Email and Phone Number

Head of Global Corporate Storytelling and Editorial Strategy at Visa | Modern Communications | Integrated Marketing | Thought Leadership & Executive Visibility @ Visa
Denise Boyer's Location
San Francisco Bay Area, United States, United States
About Denise Boyer

My journey in communications and marketing has been an incredible adventure. It all began with a passion for storytelling and a knack for crafting narratives that captivate.My path led me to work with some amazing brands like Workday, Oracle, ServiceNow, and now Visa. Each brand offered a unique opportunity to tell compelling stories that resonated with audiences and drove meaningful results. One of the highlights of my career has been building and leading diverse, global teams. Together, we've tackled complex projects and delivered solutions that align with our business goals. My expertise spans communications, content marketing, social media, SEO, executive visibility, integrated marketing, web design, and analytics. I thrive on finding new ways to enhance the performance and impact of our content.I'm endlessly curious and always eager to learn and grow. Exploring new ideas, trends, and technologies keeps me on the cutting edge. Networking and collaborating with fellow marketing professionals is a source of inspiration for me.Let's connect! Whether you want to share your story, discuss your goals, or just say hello, I'd love to hear from you.

Denise Boyer's Current Company Details
Visa

Visa

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Head of Global Corporate Storytelling and Editorial Strategy at Visa | Modern Communications | Integrated Marketing | Thought Leadership & Executive Visibility
Denise Boyer Work Experience Details
  • Visa
    Senior Director, Digital Strategy And Content
    Visa Oct 2019 - Present
    Foster City, California, Us
    As the world’s leader in digital payments technology, Visa’s mission is to connect the world through the most creative, reliable and secure payment network - enabling individuals, businesses, and economies to thrive.I lead an incredible team of storytellers that drive Visa's editorial strategy across our digital platforms. Partnering with teams across the globe, our team develops high-quality, purposeful, engaging content that tells our brand story in an authentic way.
  • Purpose On Point Communications
    Business Owner
    Purpose On Point Communications Mar 2019 - Oct 2019
    Purpose is the new commercial battleground and a hot topic in the industry. I help my clients develop a corporate purpose strategy and narrative, and then build an integrated communications, content, and channel strategy rooted in purpose. After mastering a corporate brief with stakeholders, I advise on the digital strategy to help clients build, maintain, manage and communicate their purpose across channels - gaining mindshare in an increasingly competitive market.
  • Servicenow
    Director, Global Social Media
    Servicenow Jun 2016 - Mar 2019
    Santa Clara, Ca, Us
    Lead the global social media and content strategy for ServiceNow, the fastest‑growing enterprise cloud software company in the world over $1 billion in revenue.CENTER OF EXCELLENCE & LEADERSHIPChampioned the creation of the Global Center of Excellence and global governance modelsOverhauled a legacy social media management platform to improve social listening. Results will increase the ability to create real-time content and improve newsjacking by 100%. Will reduce reporting time by 50%COMMUNICATIONS & SOCIALDrove 187.7% increase in brand social engagement per post in 2+ years using advanced visual storytelling techniques to captivate audiences and inspire actionLaunched ServiceNow’s new brand campaign on social media in 2018. Social-first content created for this campaign garnered 150M+ impressions Managed the Forbes Most Innovative Company campaign on social media (organic and paid) crushing CTR industry benchmarks by on LinkedIn by 80% Increased global account followers by 165% in two yearsGrew global paid social media budget by 200% from 2017 to 2018 by organizing global cross-functional teams and developing processes
  • Oracle
    Director, Corporate Social Media Strategy
    Oracle Jun 2012 - Jun 2016
    Austin, Texas, Us
    Hired to lead Oracle’s global content and social marketing strategy for the Oracle corporate channels – an audience exceeding 2.5 million. Working closely with other lines of business and content contributors, I orchestrated and maintained a global corporate editorial calendar of content that informs, inspires, and stimulates action. Success in this role has been demonstrated in my ability to develop cross channel, digital storytelling campaigns that drive reach and engagement across the Oracle global social media platforms.
  • Oracle
    Sr. Brand Conversation Manager, Social Strategist
    Oracle Feb 2013 - Feb 2014
    Austin, Texas, Us
  • Oracle
    Sr. Manager, Public Relations
    Oracle Jun 2012 - Feb 2013
    Austin, Texas, Us
  • Taleo
    Sr. Manager Of Social Media - Acquired By Oracle
    Taleo Feb 2012 - Jun 2012
    Dublin, Ca, Us
    Chief Social Business Evangelist spearheading the development and implementation of Taleo’s global social business strategy. Aquired by OracleLaunched Taleo’s first Social Media Center of Excellence, which included developing and scaling the overall strategy, training & best practices, policies & governance, tools, and analyticsDeveloped the global content, editorial, and engagement strategy for the Taleo social accounts including LinkedIn, Twitter, Facebook, YouTube, Slideshare, and Google+Author and creator of Taleo’s global social media playbookImplemented a large-scale social selling program for the sales forceDeveloped the first brand ambassador and thought leader program from the ground upCreated the first kick-start guide to employee advocacy on social mediaBuilt Taleo’s social listening and analytics program, generating actionable insights from data available across multiple channels
  • Workday
    Community Engagement/Social Media Strategist
    Workday Jan 2010 - Dec 2010
    Pleasanton, California, Us
    Responsible for 167% growth of Twitter community.Increased visits to Workday.com by 90% in 3 months.Strategic partner in the creation, development, and adaptation of the Workday Community Brainstorm program. Over 60 enhancement ideas were delivered in product updates as a result of this program.Developed Workday’s first customer advocacy programs in order to scale, increase credibility and demonstrate commitment to customers.Organized and executed the first Workday Technology Summit resulting in over 1,000 tweets and 10 blogs from top industry analysts on Workday’s core products.In partnership with a highly respected digital agency, established the framework to measure content performance across all marketing channels.Recognized for creating effective social media plans and messaging targeting the SaaS/Cloud Computing audience.
  • Emc Corporation
    Sr. Regional Service Coordinator
    Emc Corporation Apr 1999 - Mar 2003
    Round Rock, Texas, Us
    Human resource management including: Recruiting and hiring of administrative personnel; maintaining all personnel files for the region, performance analysis and goal setting. Coordinating and driving divisional meetings to completion. Effectively and efficiently managing multiple projects for senior management. Preparing and analyzing multiple reports to ensure metrics were met. Acting as a key liaison for the Customer Satisfaction program while maintaining a satisfaction rate of 96.5% for consecutive quarters.

Denise Boyer Skills

Social Media Marketing Marketing Marketing Strategy Marketing Communications Social Media Lead Generation B2b Marketing Integrated Marketing Strategic Partnerships Content Marketing Public Relations Digital Marketing Enterprise Software Sales Enablement Program Management Demand Generation Project Management Competitive Analysis Account Management Community Management Analyst Relations Product Marketing Email Marketing Start Ups Content Management Digital Strategy Software As A Service Marketing Automation Content Development Online Marketing Digital Media B2b Corporate Communications Customer Relationship Management Thought Leadership Influencer Marketing Messaging Social Networking Mobile Devices Strategy Management Product Management Saas Crm Salesforce.com Business Development Go To Market Strategy Recruiting Cloud Computing Analytics Direct Marketing Blogging Content Strategy Leadership Account Based Marketing Digital Storytelling Social Analytics Social Media Measurement Social Media Consulting

Denise Boyer Education Details

  • Market Motive
    Market Motive
    Digital Communication And Media/Multimedia

Frequently Asked Questions about Denise Boyer

What company does Denise Boyer work for?

Denise Boyer works for Visa

What is Denise Boyer's role at the current company?

Denise Boyer's current role is Head of Global Corporate Storytelling and Editorial Strategy at Visa | Modern Communications | Integrated Marketing | Thought Leadership & Executive Visibility.

What is Denise Boyer's email address?

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What is Denise Boyer's direct phone number?

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What schools did Denise Boyer attend?

Denise Boyer attended Market Motive.

What skills is Denise Boyer known for?

Denise Boyer has skills like Social Media Marketing, Marketing, Marketing Strategy, Marketing Communications, Social Media, Lead Generation, B2b Marketing, Integrated Marketing, Strategic Partnerships, Content Marketing, Public Relations, Digital Marketing.

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