Denise Brown Email & Phone Number

Manages and develops content for non-profit organization internet and its 40+ nation-wide chapters. Principal designer for creative work. Assists in maintenance of look and feel for current website, update all content, assist in the re-design of our chapter websites, and advise staff and 3rd parties on how to best optimize their content for online deployment. Using Webtrends and Google Analytics tracked increased web traffic of 134%.Instituted more web presence via Facebook and blogs. Increased presence of National Black MBA on web to over 500 fans formerly was non-existent on social network.Created banners, brochures, screensavers, and wallpaper and newspaper collateral that were created for online and print media. Work prominently displayed at 2009 29th Annual National Black MBA Conference and five city Entrepreneurship City Tour Initiative.Ensure search engine optimization of site content and coordination of online marketing placements.Coordinate and place webinar, video, podcast, and other multimedia content via multiple production and delivery tools.Made decisions regarding the purchase of applications webhosting services.

Managed and developed content for Fortune 500 enterprise intranet, which was the primary communication conduit for 10,000 U.S.-based employees.Defined operating standards and evaluated effectiveness via surveys and metrics culminating in our company's first style guide for the Web, which unified online designs, content and layout, and solidified a unified brand message. Surveys and feedbacks were very positive.Created graphics for product placement, charitable events, and company initiatives which assisted in the visibility of these endeavors and positively affected their outcomes. Managed and maintained corporate press releases and senior executive biographies which included contact with several key news media outlets such as the Chicago Sun-Times, Chicago Tribune, Southwest Herald, etc. This process required direct communication with key senior level executives. Was recognized for organizational and project management skills and assigned the responsibility of creating a database to store key corporate documentation.Created statistical reports for senior level executives and the media for key Chicago sporting events, such as the LaSalle Bank Chicago Marathon and LaSalle Bank Shamrock Shuffle. Feedback was overwhelmingly positive.Enforced regulatory and compliance procedures by maintaining strict guidelines in regards to the legal use of images and other Web-related protocols.

Edited, developed, and maintained websites to streamline communication process.Championed the concept of Knowledge Management via website development, resulting in a large increase of departments utilizing websites to efficiently and quickly disseminate information to growing employee base.Maintained and created organizational hierarchy and distributed information to appropriate personnel.Provided training for computer hardware and software, which increased end-user efficiency with computer systems. Conducted presentations demonstrating software features to key project stakeholders.

Edited operational procedures manuals used throughout North America.Successfully moved 100,000 hard copy retail procedures to online environment, resulting in increased policy awareness and decrease in costs. Provided end-user demonstrations and training for use of new computer applications.