Denise Gilmore-Mcpherson work email
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Over 14 years of experience in the marketing industry developing strategy and facilitating execution for multiple partnerships, campaigns and projects simultaneously.- Consistently takes initiative to find solutions and resolve problems.- Committed to obtaining a deep understanding of company/client/partner objectives in order to develop and recommend programming that achieves desired results for all parties.- A productive, dedicated and detail-oriented individual who is proactive in balancing timelines to ensure projects are completed on time and within budget.- Collaborates well with cross-functional teams to implement new innovations and activate programming. Thrives in a collaborative, team-oriented environment; however, highly capable of making strategic decisions and working independently. - Operates with honesty, humility, and integrity when handling business with both internal and external stakeholders.- Demonstrated ability to persevere despite an ever-changing work environment. A versatile, flexible and adaptable individual that welcomes and adjusts to change.
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Cofounder And CooWell RiseChicago, Il, Us -
Cofounder/CooSimply Better Solutions, Llc Feb 2018 - PresentSimplyBetterCo is a logistics company committed to delivering your vision simply. Work with us to create and deliver your corporate gifts, employee appreciation kits, conference gift bags, and more. BetternessBox is a self-care subscription box delivering wellness products and books to your doorstep each season. #BetternessBox #bookclub #subscription #gifting #employeeappreciation - Key contributor during company strategy, brand, and website development process- Strategic development of themes and programming for new product launches- Develop and execute digital content strategy and creative assets for all marketing channels- Vendor and partner management- Manage all aspects of product procurement, fulfillment, and packaging/delivery- Ideation and development of custom, branded and exclusive products-Co-host of the Good, Better, Betterness Podcast -
Partner Marketing Lead/Chief-Of-Staff (Marketing)Provi May 2022 - Mar 2024Chicago, Illinois, Us- Led and oversaw critical processes and initiatives on behalf of the marketing leadership team, accountable for high-quality, budget-conscious and timely delivery of strategic initiatives.- Fostered collaboration and alignment across various departments within the organization, serving as a bridge to the marketing team. Collaborated with marketing leadership, sales, communications, industry affairs and analytics teams to synthesize data and inform decision-making, identify trends, and provide data-driven recommendations.- Identified opportunities to improve processes and streamline operations, driving efficiency and effectiveness for the entire marketing team.- Developed integrated marketing programs to build and expand engagement with distributors, associations, and other strategic partners driving new leads for Provi.- Collaborated with the marketing and sales teams to execute effective campaigns including partners in demand generation programming, paid advertising, email marketing, direct mail, webinars, blog posts, talks, keynotes, social media and PR.- Own the day-to-day execution of all partner marketing activities and delegation of inbound marketing requests from internal stakeholders throughout the organization. -
Director, Partnerships/Business DevelopmentSittercity Dec 2018 - Aug 2021Chicago, Illinois, Us- Managed the planning and execution of strategic partnerships and cross-departmental initiatives to drive revenue, customer acquisition, and brand awareness for Sittercity and our strategic partners- Lead strategy development, project management, financial modeling, scope, relationship management, and final contracting for long and short-term growth initiatives; lead negotiations with clients and partners- Developed new partnership models and assessment of partnership and new business proposals to determine which opportunities would be best aligned with our business priorities and drive the most impact for the care-focused marketplace -
Owner/PhotographerDgm Photography & Fun Loving Photo Booth Mar 2012 - Aug 2019Provides the following photography services:Event PhotographySports PhotographyHeadshots/PortraitsFun Loving Photo Booth (2016-2018)
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Sr. Manager, Partner MarketingRedbox Aug 2008 - Nov 2018Oakbrook Terrace, Illinois, Us- Developed and executed integrated marketing campaigns, shopper marketing programs, sweepstakes, sponsorships and strategic partnerships in collaboration with external and internal cross-functional teams to deliver new customers, generate trial, engagement, and revenue for Redbox and our brand partners. - Efficiently managed ideation, opportunity assessment, financial analysis, sell-in/internal alignment, contract negotiations, creative strategy/approvals, marketing plan development and performance analysis to operationalize all marketing and strategic partnerships. - Sold and negotiated placement in digital marketing assets allowing partners to leverage Redbox’s owned media assets (email, social, mobile, web and kiosk) to increase exposure of their campaigns among highly engaged Redbox customers. Launched partner with us page to capture inbound partnership requests (https://www.redbox.com/partnerships).- Initiated, cultivated and managed communication and relationships with co-op, agency, brand and client representatives. -
Partner/Editor-In-ChiefSummertimechi Oct 2014 - Dec 2017- Key contributor during company strategy, brand and website development process.- Strategic development and activation for events and our first influencer campaign with 20 local influencers in partnership with Lyft.- Developed and executed digital content strategy for website and social profiles resulting in a 563% increase in page views YoY.- Interviewed, on-boarded and managed editorial staff and interns for SummertimeCHI.com.
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CofounderTen20 Chicago Oct 2008 - Aug 2012- Responsible for ideation, development, and execution of client events and supporting marketing plans. - Coordinated integration of social media, interactive activities, charitable donations, live music, food/beverage, sponsors, vendors and all other logistics vital to the success of each event.- Managed communication and relationships with client representatives, vendors, beneficiaries, talent, venues and all external parties.- Managed event and deliverables according to client’s budget and expectations.
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F.A.R.M. Team RepresentativeCornerstone Promotion Jul 2009 - Aug 2010New York, Ny, Us- Implemented guerilla marketing and local marketing initiatives in Chicago for clients such as Reebok, Kia Motors America, HBO, Decon Media, Green Label Sound, and Interscope.- Created buzz around client events, products, and album release events by determining effective events and independent retailer locations to display promotional materials.- Developed relationships with local record shops, concert venues, and specialty shop employees while representing and promoting specific client products, events, and albums in the Chicago market.- Attended South by South West Music Conference in Austin, TX in March 2010 and worked as a brand ambassador for the Levi’s®/FADER Fort and various Cornerstone Promotions clientele. -
Marketing & Communications InternCareerbuilder.Com Jan 2008 - Aug 2008Chicago, Illinois, Us- Conducted quality assurance practices to insure and maintain high quality products for our clients. - Carried out daily administrative tasks and managed client workload for CBresume. - Optimized online articles for CBsalary to increase presence in organic searches. -
Communications & Public Affairs InternCbs 2 Wbbm-Tv Jan 2008 - May 2008New York, Us- Served as the internal/external representative for public affairs and communications departments; company PR rep, responded to all questions, comments, complaints, and/or concerns that viewers left on the media phone lines.- Assisted in drafting press releases, marketing materials, speeches, remarks, and promotional correspondence as well as internal/external community calendars and newsletters.- Set up talent (newscasters) appearances for speaking engagements with various organizations; assist at events city-wide; coordinate their calendars, ensure events do not overlap.- Primary contact between the organization and company talent; update the internal public affairs calendar to ensure everyone is aware of the different events that each of the newscasters will be attending.
Denise Gilmore-Mcpherson Skills
Denise Gilmore-Mcpherson Education Details
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Roosevelt UniversityIntegrated Marketing Communications -
San Diego State UniversityCommunication (Emphasis In Advertising) -
General AssemblyDigital Marketing
Frequently Asked Questions about Denise Gilmore-Mcpherson
What company does Denise Gilmore-Mcpherson work for?
Denise Gilmore-Mcpherson works for Well Rise
What is Denise Gilmore-Mcpherson's role at the current company?
Denise Gilmore-Mcpherson's current role is CoFounder and COO.
What is Denise Gilmore-Mcpherson's email address?
Denise Gilmore-Mcpherson's email address is dg****@****ail.com
What is Denise Gilmore-Mcpherson's direct phone number?
Denise Gilmore-Mcpherson's direct phone number is +163075*****
What schools did Denise Gilmore-Mcpherson attend?
Denise Gilmore-Mcpherson attended Roosevelt University, San Diego State University, General Assembly.
What are some of Denise Gilmore-Mcpherson's interests?
Denise Gilmore-Mcpherson has interest in Marketing, Photography, Events, Philanthropy, Health.
What skills is Denise Gilmore-Mcpherson known for?
Denise Gilmore-Mcpherson has skills like Marketing, Integrated Marketing, Email Marketing, Event Management, Event Planning, Leadership, Strategy, Management, Marketing Strategy, Advertising, Marketing Communications, Press Releases.
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