I have a successful history in developing and executing marketing strategies and leading their implementation from concept to completion. Experience in legal services, financial services, professional services, technology services, manufacturing, and nonprofits gives me the agility and breadth of understanding across many different industries. Some of my key contributions include the following: • Identifying and understanding target audiences and developing marketing messages that reach those audiences and effectively communicate product/service features and benefits and promote brand awareness.• Implementing innovative, technology-based approaches to marketing that augment business development efforts and afford opportunities to gather information about customers.• Managing marketing strategies that advance overall business goals including public relations, web site content management and orchestration of training programs and events. • Performing an array of internal and external brand management activities, which have encompassed graphic design, copy writing, and production of collaterals.Specialties: Corporate Communications, C-level Writing, Proposal Development, E-mail Marketing, Sales Collateral Design & Development, Web Content Development, Public & Media Relations, Fundraising Communications, Event Management, Graphic Design, Advertising, Technical Writing
Listed skills include Marketing Communications, Newsletters, Public Relations, Proposal Writing, and 11 others.