Denise Wyers Email & Phone Number

Trenton, Nj, Us

Hamilton, Nj, Us

• Creation and implementation of the association’s keystone event (I’m Possible).• Develop layout and messaging for all collateral materials for the I’m Possible event. • Negotiated contracts with vendors for the I’m Possible event.• Coordination of annual fundraising campaign, leading multiple teams to raise funds for mission critical programming over a period of four weeks. • Develop layout and messaging for all collateral materials related to the annual campaign, as well as subsequent fundraising campaigns (Giving Tuesday and year end giving).• Lead volunteer committees for the annual fundraising campaign and I’m Possible event. • Develop donor retention plans as part of the overall strategic plan for the association. • Managed annual marketing budget, across multiple departments.• Redesigned the association’s primary promotional brochure to achieve a sleek and updated look.• Developed membership marketing and outreach initiatives to help with new member recruitment and member retention.

Hamilton, Nj, Us

Direct and lead on all aspects of marketing in a non-profit organization. Develop and implement the Association Marketing and Communications Plan for the Hamilton Area YMCA. Act as public relations coordinator. • Work closely with the program and membership staff team to expand community awareness of the YMCA mission through development of multiple marketing vehicles (including, but not limited to quarterly program guide, website and paid advertising) for both internal and external markets• coordination of fundraising special events• assistance in preparation and fundraising for annual giving campaign

Hamilton, Nj, Us

Princeton Junction, New Jersey, Us