- Responsible for the company's Direct To Store channel. Management, communication and follow up with the alliance with Sigma.- Created and executed impactful in-store visibility campaigns to enhance brand recognition and exposure for new and revamp sku’s.- Designed eye-catching point-of-purchase (POP) displays, signage, and merchandising setups to draw customers' attention for the North and Pacific area of the wholesaler channel.- Conducted regular store visits to assess campaign effectiveness, make adjustments, and ensure consistent brand representation.- Managed Direct Marketing Expense budgets and optimized costs while maintaining the activity calendar.- Development and implementation of facades of candy shops in the North and Pacific area of the wholesaler channel.- Management and execution of seasonal campaigns of the wholesaler channel, visibility and in-store brand activation.- Proficient in creating and executing event activation strategies to engage target audiences. Proficient in tracking and analyzing key performance indicators (KPIs) to measure event activation success- Strong project management abilities, ensuring event activations are delivered on time and within budget.- Coordination and execution of client expos of North and Pacific areas, ensured compliance with client regulations and guidelines while delivering visually appealing and compliant stands.

- Sell Out analysis of launches and promotions, Contributed to the development of data analysis pipelines and automated reporting systems.- Knowledge of retailer’s vendor's portal, data cleansing to ensure accurate and reliable datasets.- Follow-up on the alliance with Novamex, development of materials for retailers in US, utilized client insights and sales data to strategically position products within stores.- Managed budgets, negotiated agreements with vendors, and optimized costs while maintaining campaign quality.- Knowledge of Nielsen data.- Detail-oriented, with a focus on accuracy in data entry, proofreading, and document preparation.- Team player with the ability to support multiple team members and adapt to changing priorities.

- Proficient in event coordination, from concept to execution, ensuring seamless experiences.- Strong organizational skills, managing budgets, timelines, and resources effectively.- Extensive experience in vendor selection, negotiation, and contract management.- Sales monitoring and quotes.- Proficient in office management, including scheduling, appointment setting, and document organization.- Developed and executed social media (Facebook and Instragram) strategies to increase brand awareness, engagement, and reach.- Provided exceptional customer service, building and maintaining positive customer relationships.- Exceptional problem-solving abilities to address unexpected issues during events.

- Engaged with customers to identify their needs and recommend suitable cloths.- Maintained a well-organized and visually appealing store environment.- Promote special sales and offers- Assisted with inventory management, restocking, and visual merchandising to optimize product presentation.- Cashier.