Denisse Coffman Email & Phone Number

Greenwood Village, Colorado, United States

Lone Tree, Co

• Led strategic communications and public relations efforts, managing the city's relationships with local and regional stakeholders, including media, residents, business partners, and neighboring municipalities.• Directed the creation of multi-channel communications collateral—brochures, presentations, newsletters, videos, press releases, and social media campaigns—that enhanced public engagement and strengthened the city's brand.• Provided high-level counsel to City leadership, department heads, and City Council on public relations, marketing, crisis communications, and stakeholder engagement, aligning messaging with organizational priorities.• Served as the primary public information officer for the Lone Tree Police Department, delivering timely crisis communications and media support to the Chief of Police during high-pressure incidents, ensuring transparency and community trust.

Katy, Tx

• Served as the District's primary spokesperson, delivering media statements, on-camera interviews, and crisis communications support for campuses, ensuring consistent and effective messaging.• Led the Media Relations, Community Relations, and Web Services departments, overseeing staff and managing the annual budget. Directed the production of high-profile district events ranging from 50 to 700 attendees.• Fostered relationships with key stakeholders and local media to promote the district’s strategic initiatives, coordinating press conferences and media coverage to enhance the District’s visibility.• Developed and executed comprehensive strategic communications plans, including crisis management and media relations training for more than 60 campus administrators. Played a pivotal role in securing the successful passage of a $748 million bond referendum in 2014.• Directed the creation and distribution of all district videos, print and electronic publications, website content, and social media campaigns, amplifying the District’s message across all platforms.• Equipped school administrators with media relations training, ensuring effective communication during crises and positive stakeholder engagement.

Houston, Texas, United States

• Served as the District’s bilingual spokesperson, leading crisis communications for nearly 300 campuses and guiding strategic efforts that resulted in voter approval of a $1.89 billion bond referendum in 2012.• Spearheaded multi-platform communication strategies to raise awareness of the district’s key initiatives, utilizing web articles, social media, and video content to engage diverse audiences and maximize reach.• Crafted press releases, coordinated media outreach, developed press kits for district-wide events, and provided media relations training to school administrators, improving their interaction with the media.• Produced award-winning community affairs shows and weekly segments aired on local TV stations, increasing visibility of the district’s academic programs, student achievements, and more than 100 school choice offerings.

Edinburg, Tx

• Created, implemented and supervised multiple marketing campaigns to promote the university’s Graduate School.• Directed, produced and hosted TV talk shows to feature different graduate programs a week within the community.• Served as the bilingual spokesperson for the Graduate School, prepared press releases and coordinated interviews with local media to promote programs and special events.• Developed an internship program with the School of Communications to provide students the opportunity to apply their skills from their journalism and public relations classes to develop a multimedia campaign, comprised of social media, web, blogs and video, to help promote the success of the university’s graduate programs.• Coordinated large-scale events ranging from 100 to more than 500 attendees to increase visibility of the university’s graduate programs within the community, feature current students and recruit prospective students.

Harlingen, Tx

Master'S Degree, Public Relations, Advertising, And Applied Communication

Bachelor’S Degree, Broadcast Journalism