Denis Shergin Email & Phone Number

Kyiv, Ukraine

Apps: Utilities, Navigation, Health&Fitness, Productivity- Developed the vision for the team’s product- Created and managed product roadmaps, informed by deep customer understanding, and aligned with company stakeholders and key business metrics- Defined and executed A/B tests to increase conversion rates- Ensured product performance by setting, tracking, and analyzing relevant KPIs, proactively addressing issues, and taking necessary actions

Kyiv, Ukraine

Apps: Utilities, Education, Health&Fitness, Productivity, Social Networking- Drove product growth by optimizing key metrics across acquisition and activation flows- Conducted competitive research, analyzed user feedback, and collaborated with funnel analytics- Identified growth opportunities and developed hypotheses for A/B testing- Tested 13 concepts, resulting in 6 MVPs released and 3 products selected for further development

Kyiv, Ukraine

- Drive the long-term strategy and roadmap.- Break down high level business requirements and product ideas into features, user stories, operational and legal processes and clarify business rules in collaboration with different stakeholders - Participate in the entire product development life cycle.- Partner with stakeholders to ensure the quality and stability of our product.My recent successes include:- Successfully find solutions to various clients and ways to… Show more - Drive the long-term strategy and roadmap.- Break down high level business requirements and product ideas into features, user stories, operational and legal processes and clarify business rules in collaboration with different stakeholders - Participate in the entire product development life cycle.- Partner with stakeholders to ensure the quality and stability of our product.My recent successes include:- Successfully find solutions to various clients and ways to increase them. Margin growth +20%- Saved company money by finding ways to cut costs. ROI +160%- Increase in the number of customer visits by +60% and website traffic by +390% Show less

Kyiv, Ukraine

- Developed alternative strategies during COVID-19 restrictions, maintaining profitability- Lead the marketing team in developing and executing campaigns across multiple channels, resulting in a 25% increase in customer acquisition

Kyiv, Ukraine

- Developed and executed a successful marketing campaign that increased product profitability by 30%- Created product marketing strategies that led to the development of two profitable channels- Conducted both qualitative and quantitative user research, which became a major growth source for the company

Украина

- Conducted research and development on snowboard hoodies products to highlight their benefits, resulting in a 70% increase in sales volume.- Collaborated with the marketing team to develop and execute campaigns that effectively communicated the benefits of the snowboard hoodies.- Managed relationships with vendors to ensure timely delivery of high-quality products.- Conducted market research to identify opportunities for growth and new product development.- Established a new… Show more - Conducted research and development on snowboard hoodies products to highlight their benefits, resulting in a 70% increase in sales volume.- Collaborated with the marketing team to develop and execute campaigns that effectively communicated the benefits of the snowboard hoodies.- Managed relationships with vendors to ensure timely delivery of high-quality products.- Conducted market research to identify opportunities for growth and new product development.- Established a new social media team, including content developers, SEO specialists, and media technicians, resulting in a 34% increase in the company's web presence and global brand awareness. Show less

Ukraine

Anton LyrnikPavlo GudimovVictoria GresAlexei KomarovskyThe World BankZinaida BondarenkoSHWK (Ukraine)PRO Boardshop (Kyiv)

Ukraine

- Directed the successful launch of two new product lines, generating a total annual revenue of $300k.- Created a strategic plan for personal brand growth that resulted in an increase of over 600k followers across various channels.- Develops and executes social media marketing campaigns across a variety of platforms, including Facebook and Instagram, resulting in increased brand awareness and lead generation.- Implements digital strategies and manages the entire digital… Show more - Directed the successful launch of two new product lines, generating a total annual revenue of $300k.- Created a strategic plan for personal brand growth that resulted in an increase of over 600k followers across various channels.- Develops and executes social media marketing campaigns across a variety of platforms, including Facebook and Instagram, resulting in increased brand awareness and lead generation.- Implements digital strategies and manages the entire digital ecosystem.- Optimizes marketing automation and lead nurturing processes through email, content, and social media channels.- Manages AdWords/Facebook Ads, display, and other kinds of advertisements to increase lead generation and conversion rates.- Creates and manages SEO-friendly websites, ensuring optimal search engine visibility and user experience.- Manages web content to keep it up-to-date, relevant, and engaging for visitors.- Conducts market research to identify opportunities for growth and new product development.- Collaborates with the product development team to launch new products and optimize pricing and distribution strategies. Show less

Украина

- Developed the core philosophy of the project, including target audience segmentation, which helped in achieving significant growth and reader engagement.- Developed a comprehensive strategy for the nearest quarter that resulted in a 25% increase in website traffic and a 15% increase in revenue.- Successfully established a partner network with information and media partners, which helped in increasing brand awareness and expanding the reach of the magazine.

- Successfully created terms of reference for the landing page, managed communication with the studio, and provided support throughout the entire process, resulting in a 40% increase in website traffic and a 25% increase in conversions.- Implemented SEO improvements and optimized website content, resulting in a 20% increase in organic search traffic.- Developed a comprehensive brand presence strategy for social networks, managed groups, and created thematic content that increased… Show more - Successfully created terms of reference for the landing page, managed communication with the studio, and provided support throughout the entire process, resulting in a 40% increase in website traffic and a 25% increase in conversions.- Implemented SEO improvements and optimized website content, resulting in a 20% increase in organic search traffic.- Developed a comprehensive brand presence strategy for social networks, managed groups, and created thematic content that increased engagement by 30%.- Successfully created and managed social media advertising campaigns targeting specific audiences, which resulted in a 50% increase in website traffic and a 20% increase in conversions.- Successfully established a partner network with information and media partners in social networks, which increased brand awareness and expanded the reach of the company.- Developed and implemented a successful email marketing campaign using MailChimp and GetResponse, which resulted in a 35% increase in email subscribers and a 15% increase in conversions.- Managed AdWords campaigns, including search network, display select, and remarketing, which resulted in a 25% increase in website traffic and a 10% increase in conversions.- Provided regular reporting on the performance of all digital marketing campaigns, using various social media analytics platforms to ensure continuous improvement. Show less

- Developed and executed social media strategies that increased brand awareness by 50% and engagement by 25%.- Conducted in-depth market research and audience analysis to identify key trends and preferences, resulting in a 20% increase in social media following.- Created and managed successful social media campaigns across multiple platforms (Facebook, Instagram, Twitter, LinkedIn) that drove traffic and increased lead generation by 15%.- Collaborated with cross-functional teams to… Show more - Developed and executed social media strategies that increased brand awareness by 50% and engagement by 25%.- Conducted in-depth market research and audience analysis to identify key trends and preferences, resulting in a 20% increase in social media following.- Created and managed successful social media campaigns across multiple platforms (Facebook, Instagram, Twitter, LinkedIn) that drove traffic and increased lead generation by 15%.- Collaborated with cross-functional teams to develop and implement integrated marketing campaigns that leveraged social media to drive brand messaging and lead generation.- Monitored social media trends and competitors, and provided actionable insights to the marketing team to improve brand positioning and messaging.- Developed and maintained relationships with influencers and media partners to increase brand exposure and drive user engagement.- Designed and executed email marketing campaigns that increased open rates by 20% and click-through rates by 15%. Show less

- Developed and implemented social media strategies that increased online sales by 25% and drove customer engagement by 20%.- Conducted market research and competitor analysis to identify key trends and preferences, resulting in a 15% increase in social media following and improved brand awareness.- Created and executed successful social media advertising campaigns across Facebook, Instagram, and other relevant platforms that effectively targeted and engaged with the ideal customer… Show more - Developed and implemented social media strategies that increased online sales by 25% and drove customer engagement by 20%.- Conducted market research and competitor analysis to identify key trends and preferences, resulting in a 15% increase in social media following and improved brand awareness.- Created and executed successful social media advertising campaigns across Facebook, Instagram, and other relevant platforms that effectively targeted and engaged with the ideal customer demographic, resulting in a 10% increase in conversion rates.- Managed and maintained multiple social media accounts, including content creation, moderation, and customer support to provide a consistent brand voice and ensure a positive user experience.- Established partnerships with relevant media and industry influencers, resulting in increased brand visibility and expanded reach within the target audience.- Developed and executed successful email marketing campaigns that increased open rates by 20% and click-through rates by 15%, resulting in a 10% increase in online sales.- Successfully managed the rebranding process, ensuring consistent branding across all social media channels and communication platforms. Show less

- Develop and implement social media and content strategy- Manage and grow online communities on various social media channels including Facebook, Pinterest, YouTube, Twitter, and more- Collaborate with the marketing team to increase brand awareness and develop a promotion strategy for branded social pages- Foster high engagement with the audience by creating and sharing compelling content, responding to comments and messages, and managing online reputation- Identify and build… Show more - Develop and implement social media and content strategy- Manage and grow online communities on various social media channels including Facebook, Pinterest, YouTube, Twitter, and more- Collaborate with the marketing team to increase brand awareness and develop a promotion strategy for branded social pages- Foster high engagement with the audience by creating and sharing compelling content, responding to comments and messages, and managing online reputation- Identify and build relationships with key influencers and target audience- Stay updated on social media trends and incorporate them into the strategy- Prepare clear reports on social media performance and recommend improvements- Plan and execute email marketing campaigns- Implement hidden marketing tactics to further promote the brand and products/services. Show less

Ukraine

- Created and implemented a social media strategy for the company and its products.- Posted regular updates on social media channels about new products, promotions, and relevant information.- Managed and grew the company's social media communities, engaging with users and answering their questions.- Maintained high-quality content on social media channels to align with the company's brand and image.- Built and maintained relationships with key partners and influencers in the… Show more - Created and implemented a social media strategy for the company and its products.- Posted regular updates on social media channels about new products, promotions, and relevant information.- Managed and grew the company's social media communities, engaging with users and answering their questions.- Maintained high-quality content on social media channels to align with the company's brand and image.- Built and maintained relationships with key partners and influencers in the gaming industry.- Created engaging blog articles and device reviews about games and PCs.- Analyzed social media performance and implemented improvements to increase engagement, traffic, and sales.- Stayed up-to-date with the latest trends and developments in social media and gaming. Show less

- Successfully managed and grew the social media presence of Na'Vi across VK, Steam, and Twitter by posting regular, engaging content and responding to user inquiries and comments.- Maintained a positive image of the team through high-quality posts and comments, and actively worked to develop and increase the Na'Vi community on social media.- Served as the editor of the Dota2 section, ensuring timely news updates, match previews, and other related content for the team.- Worked as a… Show more - Successfully managed and grew the social media presence of Na'Vi across VK, Steam, and Twitter by posting regular, engaging content and responding to user inquiries and comments.- Maintained a positive image of the team through high-quality posts and comments, and actively worked to develop and increase the Na'Vi community on social media.- Served as the editor of the Dota2 section, ensuring timely news updates, match previews, and other related content for the team.- Worked as a journalist, creating reports from tournaments in various games including Dota2, CS:GO, and SC2, and effectively carrying out tasks from journalists on the scene.- Coordinated the work of the forum, including moderating sections and controlling a team of around 40 moderators.- Monitored and filled in data on SMM statistics for each month, providing valuable insights for the team's social media strategy. Show less

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Programming - VK appsSites: HTML+CSS+PHPExperience with CMS: WordPress, Joomla, Drupal, MODx, OpenCart

Master'S Degree, Public Relations, Advertising, And Applied Communication

Bachelor’S Degree, Applied Mathematics And Public Relations Certificate Program