Dennis Omondi Email and Phone Number

In my role as Marketing Lead at ASL Engineering, I focus on driving our brand's growth and market presence through strategic planning, content creation, and collaboration. Here's how I approach my work:Strategic Planning and Execution• I develop and implement comprehensive digital marketing strategies across our websites, bulk emails, social media platforms, and an SEO-friendly blog to enhance brand visibility and engagement.• I conduct market research to uncover new… Show more In my role as Marketing Lead at ASL Engineering, I focus on driving our brand's growth and market presence through strategic planning, content creation, and collaboration. Here's how I approach my work:Strategic Planning and Execution• I develop and implement comprehensive digital marketing strategies across our websites, bulk emails, social media platforms, and an SEO-friendly blog to enhance brand visibility and engagement.• I conduct market research to uncover new opportunities and stay ahead of industry trends.• I seek creative collaborations with industry influencers, technologies, and platforms to keep ASL Engineering ahead of the curve.Content Creation and Communication• I craft clear, high-quality communication materials aligned with our business goals, ensuring consistent and impactful messaging.• I design and execute outreach activities like visibility events, publications, and promotional materials to boost brand awareness and engagement.• I prioritize building strong client relationships through our digital platforms and social media, fostering long-term brand loyalty.Analytics and Optimization• I regularly analyze web traffic metrics to optimize our online presence and suggest improvements.• I monitor SEO and SEM performance to adjust strategies and ensure our marketing efforts are always optimized.Cross-Functional Collaboration• I collaborate closely with Management, Sales, Design, and Customer Service teams to ensure a seamless customer experience and consistent brand messaging.• I support project managers in executing communication strategies and promoting partnerships with various organizations to enhance ASL Engineering’s reputation.Innovation and Best Practices• I identify and address our advertising needs, ensuring targeted and effective campaigns.• I am committed to launching and implementing best practices in digital marketing, staying up to date with the latest technologies and industry developments. Show less

- Researching, designing, implementing, and managing website and apps.- Identifying areas for modification in existing website and apps and subsequently developing these modifications.- Writing and implementing efficient code- Determining operational practicality- Developing quality assurance procedures- Deploying software tools, processes, and metrics- Maintaining and upgrading existing databases/systems- Training users on how to operate CMS/Software- Working… Show more - Researching, designing, implementing, and managing website and apps.- Identifying areas for modification in existing website and apps and subsequently developing these modifications.- Writing and implementing efficient code- Determining operational practicality- Developing quality assurance procedures- Deploying software tools, processes, and metrics- Maintaining and upgrading existing databases/systems- Training users on how to operate CMS/Software- Working closely with other developers, UX designers, business and systems analysts Show less

Content Creation & Management- I developed and wrote compelling content for the company’s websites, blogs, and marketing materials, focusing on land and property sales. My writing captured the essence of our offerings and connected with our target audience.- I designed and executed a content strategy that resonated with potential buyers, keeping the content relevant and engaging. My strategic approach ensured that all content was timely and aligned with our marketing goals.- I… Show more Content Creation & Management- I developed and wrote compelling content for the company’s websites, blogs, and marketing materials, focusing on land and property sales. My writing captured the essence of our offerings and connected with our target audience.- I designed and executed a content strategy that resonated with potential buyers, keeping the content relevant and engaging. My strategic approach ensured that all content was timely and aligned with our marketing goals.- I maintained an organized content calendar to ensure a steady flow of engaging content. My coordination with the design team ensured that written content was visually appealing and impactful.Website Management & Optimization- I regularly refreshed website content to keep it accurate and relevant. My efforts in improving page structure and navigation enhanced the user experience.- I conducted keyword research and applied SEO best practices to boost our search engine rankings. My work in monitoring and adjusting SEO strategies increased our website’s visibility and organic traffic.Marketing & Promotion- I planned and executed digital marketing campaigns that showcased our properties and drove leads. My use of email marketing, social media, and online ads effectively reached and attracted our target audience.- I implemented strategies to increase digital lead generation, tracked campaign performance, and made data-driven adjustments to optimize results.Analytics & Reporting- I used analytics tools to monitor content effectiveness, website traffic, and campaign success. My reports provided valuable insights into what worked and what needed improvement.- I analyzed consumer behavior and content engagement to inform future strategies. My insights helped refine our approach and enhance our marketing efforts.Collaboration & Communication- I collaborated closely with marketing, sales, and design teams to ensure that all content and campaigns were cohesive and aligned with our objectives Show less

• Researched content and consumer trends to ensure that content is relevant and appealing.• Created content for a variety of platforms including blogs, websites, and social media.• Through regular engagement with customers, influencers and followers increased social media lead generation by 55% year-over-year generating KSh. 1.5M in revenue.• Proofread and edited both offline and main-stream content before publishing.• Ensured that SEO and SMO strategies were… Show more • Researched content and consumer trends to ensure that content is relevant and appealing.• Created content for a variety of platforms including blogs, websites, and social media.• Through regular engagement with customers, influencers and followers increased social media lead generation by 55% year-over-year generating KSh. 1.5M in revenue.• Proofread and edited both offline and main-stream content before publishing.• Ensured that SEO and SMO strategies were effectively implemented.• Tracking consumer and content analytics and generating reports and presentations.• Developed robust automated reporting in Google Sheets on Social Media KPIs for executive leadership saving over 7-hours of manual work each week.• Created email marketing content which increased repeat buying from 10% to 35%. Show less

• Improved customer engagement and interaction through targeted bulk SMS, social media content and emails.• Moderated user content to ensure all engagement with the brand was appropriate and amplified the message.• Curated visuals and blogging contents that assisted in generating traffic on the on the social media pages and mostly website with low bounce rates.• Attending and presenting the company at trade shows and marketing events.• Developed marketing and… Show more • Improved customer engagement and interaction through targeted bulk SMS, social media content and emails.• Moderated user content to ensure all engagement with the brand was appropriate and amplified the message.• Curated visuals and blogging contents that assisted in generating traffic on the on the social media pages and mostly website with low bounce rates.• Attending and presenting the company at trade shows and marketing events.• Developed marketing and promotional content for the company and instituted innovative promotions.• Grew the social media; Facebook specifically from 325 to 27,810. Show less

- Motivate service providers and community to engage with HAART Kenya.- Communicate with the community and area representatives regularly for motivation and support.- Motivate community people to provide feedback through HAART Website.- Motivate service providers to improve service centers based on HAART Kenya feedback.- Organize orientation and meeting for youth, teachers, parents, and community group

• Integrate customer relationship management (CRM) and financial data with social media data in order to maintain a consolidated customer account.• Organize, plan, and monitor a company’s customer service department to ensure optimized interaction between a company and its clients.• Developing and implementing strategies useful in improving customer relationship, dedication, and satisfaction.• Establish communication channels and mediums through which clients reach out… Show more • Integrate customer relationship management (CRM) and financial data with social media data in order to maintain a consolidated customer account.• Organize, plan, and monitor a company’s customer service department to ensure optimized interaction between a company and its clients.• Developing and implementing strategies useful in improving customer relationship, dedication, and satisfaction.• Establish communication channels and mediums through which clients reach out to a company and vice versa.• Guide and direct the activities of customer experience representative to ensure their interactions with clients reflects positively on the company.• Provide quick response to client inquiries and questions using social media platforms as an avenue for prompt resolution of customer issues.• Responsible for overseeing the hiring and training of customer experience personnel to ensure an effective workforce.• Collect, analyze, and interpret customer interactions data to identify requirements and information useful in optimizing customer experience.• Liaise with an organization’s marketing, sales and advertising units to analyze customer feedback and develop programs effective for improved customer experience.• Utilize CLM (Closed Loop Marketing) and CRM tools in enhancing customer loyalty and relationship management on work progress, as well as recommendations on steps necessary for improvement.• Conduct research to identify more personalized methods of product marketing/sales. Show less

• Managed various e-tools, such as eCRM (Customer Relationship Management), CMSs (Content Management System) and Social Media Management Platform.• Curating useful current content to the audience through social media channels.• Developing offline info-graphics to be shared on site and social media channels.• Augmented and approved successful marketing campaign proposals that drove organic traffic and brand growth.• Developed data-driven solutions to lead department and… Show more • Managed various e-tools, such as eCRM (Customer Relationship Management), CMSs (Content Management System) and Social Media Management Platform.• Curating useful current content to the audience through social media channels.• Developing offline info-graphics to be shared on site and social media channels.• Augmented and approved successful marketing campaign proposals that drove organic traffic and brand growth.• Developed data-driven solutions to lead department and company to identified growth goals.Key Achievements• Championed G-Fahamishe a program which generated a significant increase in ROI through a full Google Ads CPC campaign and Facebook, which equated to 43.6% of the budget.• With the great SEO, we were ranked first on the search engines with the term ‘Jipange’ and ‘G-Pange’ these search terms encouraged youth to know their HIV status and their partners.• Increased brand awareness in the month of Feb to August by 75% Show less