Dennis J. Welsh Email & Phone Number

Toronto, ON, CA

North York, Ontario, CA

As the Senior Director of Marketing at Pineapple Financial Inc., I lead a dynamic marketing team and spearhead our strategic initiatives to drive brand growth and customer engagement. My role encompasses a wide range of responsibilities aimed at enhancing our market presence and delivering exceptional value to our clients and stakeholders.

Markham, Ontario, CA

I am responsible for the development of the company’s product and retention marketing strategies to ensure a strong outreach to our existing customers. Over the past seven years, I have played a critical role in driving the growth of key accounts by 197% while maintaining a 96% retention rate through account-based marketing strategies.Clients: FCA, Nissan.

Markham, Ontario, CA

As the Owner of Think Interactive, I pitched and won new business including Air Canada Unions (National and Local 4092), Rogers Communications, Darrin Cohen Design, Dr. Mary Donohue, Paul Brent, and Robert Gage Salon. I provided strategic planning and marketing consulting services to his clients including the development and execution of online branding.

I built a real estate practice while continuing to serve existing Think Interactive clients.

Toronto, ON, CA

During a one-year contract at Lavalife (FMG Inc.), I developed and implemented a social media strategy to build up Lavalife's online presence resulting in a 1000% increase in followers on Twitter and a surge in new memberships. I also created omnichannel marketing campaigns that included TV, radio, print, online ads, pay-per-click, and social media.

As the VP of Marketing and Sales, I lead a team of 15 people: Account Management, Sales, Marketing & Operations. I created omnichannel marketing and sales programs to drive sales and retain existing customers. While at Entruphema, I migrated the sales team onto Salesforce.com creating a lead generation program that resulted in a streamlined approach to.

Reporting to the President, I managed the growth and finances of two business divisions - Events & Interactive. The largest and most successful event that I planned and executed was the Bacardi Experience at the Virgin Music Festival with over 10,000 attendees.Clients included: Bacardi, Royal LePage, Molson Coors, and Sanimax

New York, New York, US

I led the strategic development and management of the CIBC Card Marketing accounts (Consumer, SMB & Corporate) delivering several hundred projects throughout the year with approximately $9MM in annual billings. I managed and mentored a team of up to 9 account individuals. As the Group Account Director, I developed a targeting and segmentation strategy for.

New York, NY, US

As an Account Director at Ogilvy & Mather, I achieved the highest customer satisfaction rating ever for any International Ogilvy Team in an agency review by American Express Canada by delivering exceptional solution-oriented account service. I led the online acquisition strategy for American Express and achieved the highest number of cards acquired online.

Reporting to the Managing Director, I was responsible for pitching new business and growing the accounts I was assigned. During the three years that I was at ICE, I grew the Air Canada account by $2 Million by winning a two-year contract with Air Canada's employee recognition events across Canada. I also pitched and won new business from Canada Trust and.

Connor Clark was a private wealth management firm for high net worth individuals. Over seven years, I managed in-house trading accounts, a private portfolio of my own clients and monitored the daily trading activity for the President's portfolio. I completed the Canadian Securities Course and received by Registered Representative designation.

English

Education record