Dennis Yao Yu Email and Phone Number
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I’m an accomplished Go-To-Market (GTM) executive who has 20 years of experience in sales, business development, and partnerships with a track record of high performance in SaaS and e-commerce. With my background in revenue leadership roles working in startups and global corporations, I bring a comprehensive go-to-market experience, and know-how on building high-performing teams. Details:I have taken on B2B and B2B2C sales, and partnerships leadership roles working with SaaS, e-commerce, and digital marketplace companies in managing customer SMB, Mid-Market, and Enterprise level customers. My responsibilities have included but not been limited to developing a GTM strategy, creating playbooks, growing new channel distribution and partnerships, managing retention, net revenue retention (NRR), and upsell/cross-sell. I have led global teams that consist of Account Executives, Partnership Managers, and Customer Success Managers as the front line as well as a second line manager. Recent achievements:• Built and led a team of Shopify senior customer success managers with a portfolio of 800+ high mid-market to enterprise merchants with a total of $8B in GMV. • Led the team to achieve 25% over quota/goal in NRR and cross-sell/expansion. Consistently the top-performing team across churn, retention, NPS, product adoption, and take rates. • Helped transform the CS organization from service-oriented to commercial-focused• Developed and scaled the sales playbook from scratch resulting in 120%+ YoY growth• Revamped sales strategy and reorganized B2B team to turn around revenue trajectory from negative to +25% by leading a team of 75 SDRs, Account Executives, and Account Managers Personal Belief and Leadership principle: I believe in using technology to enhance human experiences. I do my part by recruiting, leading, and coaching high-performing teams, advising startups, and participating in conferences as a keynote speaker.My core leadership principle is Performance Driven Through the Lens of Empathy.
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Co-Founder And CeoThe Other GroupCalifornia, United States -
Vice President Of PartnershipsFirework Aug 2024 - PresentSan Mateo, California, Us$250M raised from investors (SoftBank, Lightspeed, and American Express Ventures), Firework is the leading video commerce platform that allows brands to create immersive experiences through shoppable videos and livestreams across all channel touchpoints to increase conversion, and build communities. Powering enterprise brands like L'Oréal, Coty, Finish Line, Samsung, United Healthcare, etc -
Vice President Of SalesFirework Mar 2024 - Aug 2024San Mateo, California, Us -
AdvisorWarmly, Sep 2024 - PresentSan Francisco, UsWarmly, (YC S20) an autonomous sales platform, orchestrates existing sales enablement and intent tools to identify, track, and connect with website visitors in active buy mode. It can then work with a bot to send a message to the potential customer or notify a rep to engage with them. -
Board MemberUsc Master Of Science In Global Supply Chain Management Jun 2024 - PresentBoard member of the top-ranked supply chain institute (US News & World). Fight On! ✌🏼 -
Co-Founder And CeoThe Other Group 2023 - 2024San Francisco, UsWith over 50 years of collective experience, our ex-Shopify team excels in guiding eCommerce merchants and retail SaaS companies in partnerships and digital marketing.We specialize in the DTC, digital marketplace, and B2B SaaS sectors of commerce, offering unparalleled insights and strategies to drive your business success, from ambitious VC-backed startups to established global corporations with speedWhat differentiates us? We are ex-Shopify leaders with extensive experience and expertise in the Shopify platform. -
Customer Success LeadShopify Mar 2021 - May 2023Ottawa, On, CaAs the customer success lead, my team consists of high-performing senior customer success managers, and customer success managers who act as trusted advisors to 800+ Shopify Plus customers (high mid-market and enterprise - $8B GMV) by providing a blend of concierge and digital customer experience and driving strategic business outcomes.Ownership of KPIs including NRR, Retention, Cross-sell/Upsell, NPS, Product Adoption, Renewal -
Chair Of Asian Employee Resource Group (Erg)Shopify 2021 - 2023Ottawa, On, CaShopify's Asian Employee Resource Group (ERG) strives to empower Asian employees, partners, and merchants through advocacy, upskilling, and community connections. I transitioned from the Chair role to Advisor to better connect internal needs with external resources.Activations included and not limited to "Make Your Own Luck" and "Founder Event" held at Shopify LA and NY spaces in partnerships with Meta, Gold House, Asian Hustle Network, Sanzo, Nguyen Coffee Supply, Bokksu...etc.As an ERG organization, we hosted over 15+ activations annually around our 3 main focuses: career development, health and wellbeing, and cultural recognition for 1300+ community members. -
Associate DirectorUsc Master Of Science In Global Supply Chain Management 2019 - 20212 years in a row named as #1 Master's Program in Global Supply Chain Management - US News and World Report. My responsibilities include:- Day to day General Manager duties to ensure center and program quality and growth- Develop and maintain key enterprise level partnerships across multiple industries- Chair and lead annual flagship Global Supply Chain Summit and the advisory committee- Strategize and execute digital marketing plans in multiple channels including email, social media, paid ads and website - Provide executive level career strategy, coaching, mentoring and development -
Head Of Business DevelopmentArt.Com 2018 - 2019Indianapolis, Indiana, Us(Acquired by Walmart) Art.com is the world's largest e-commerce and digital marketplace for high-quality art products.My responsibilities include:- Managed 25 person team consisted of Account Executives and Account Managers - Developed scalable Go-To-Market plans and pivot strategies- Led team in accelerating global partnership growth and retention- Managed global team of business development and account executives- Oversaw digital marketing initiatives - Created business and brand expansion via new key partnerships and channels- Optimized productivity via operational efficiency improvement -
Director Of Business DevelopmentLeaf Group 2015 - 2018Santa Monica, Ca, UsLeaf Group (NYSE:LFGR) is a technology company that owns and operates multiple digital media and digital marketplace and e-commerce businesses including Society6, Saatchi Art, Well& Good and Livestrong..etc.My responsibilities included:- Led all strategic initiative that drive scale and accelerated growth through partnerships and multiple channels- Managed end to end partnership cycle with high rate of acquisition and retention- Developed infrastructure and operational standard operating procedures that optimize day to day functions- Coached and mentored a team of high performers- Delivered 120% revenue growth year over year- Led strategic turnaround of 2 failing business channels into profitability -
Director Of Strategic SalesUncommon 2013 - 2015Chicago, Illinois, UsUncommon is a digital platform for mass customization of tech accessories produced on demand. Led a performance business development team to expand growth opportunities in business channels, retail footprints, special projects and licensing with $25M+ annual revenue.- Supervised a team of sales managers and designers along with 5 channel distributors and 3 international partners- Managed entire business P&L- Created major licensing partnerships include QVC and Isaac Mizrahi- Oversaw partnership relationships include Amazon, Apple, Nordstrom, Bloomingdales..etc- Oversaw complete sales cycles and led inter-departments of design, operation and finance- Controlled complete process of product customization from design to retail sell thru- Developed special retail projects including OEM, SMU and co branded product launches- Created new product roadmap and go to market strategies along with implementations -
Sales ManagerIncase Design 2013 - 2013Tustin, California, UsIncase is a consumer electronics accessories company.Led a team of sales managers (internal and external) to grow and manage multiple channels of businesses that generated$10M annual revenue. - Managed lifestyle, action sports, military and promotional channels of distribution- Supervised 2 internal sales managers and 3 outside sales agents.- Managed major partnerships: Barneys NY, Bloomingdales, Amazon, Zappos, Urban Oufitters- Oversaw complete sales cycles with inter departments of design, operation and finance.- Managed lifestyle marketing initiatives with teams of PR and Product Development- Oversaw all special collaboration projects -
Co-Founder And CeoNatural Selection Sales Agency 2006 - 2013Natural Selection Agency is a sales and marketing firm that represents leading brands in fashion and consumer electronic industries. We are a bottom line results driven company that has consistently help our clients reach their business targets and brand market share. With years of experience and strong industry network, our turn key services include:- Created and implemented distribution road maps- Developed and managed global distribution footprints and special project partnerships- Recruited, trained and managed sales teams- Drove top line and bottom line revenue- Sourced product manufacturing - Built seasonal merchandising plans- Constructed licensing deals- Negotiated complex contracts -
West Coast Sales ManagerRp55 Group 2004 - 2006
Dennis Yao Yu Skills
Dennis Yao Yu Education Details
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Usc Marshall School Of BusinessGeneral -
Uc IrvineEconomics
Frequently Asked Questions about Dennis Yao Yu
What company does Dennis Yao Yu work for?
Dennis Yao Yu works for The Other Group
What is Dennis Yao Yu's role at the current company?
Dennis Yao Yu's current role is Co-Founder and CEO.
What is Dennis Yao Yu's email address?
Dennis Yao Yu's email address is de****@****ty6.com
What schools did Dennis Yao Yu attend?
Dennis Yao Yu attended Usc Marshall School Of Business, Uc Irvine.
What skills is Dennis Yao Yu known for?
Dennis Yao Yu has skills like Brand Development, Merchandising, Retail, Sales, Strategy, Fashion, Management, Marketing, Marketing Strategy, Apparel, Business Development, Sales Management.
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