—Lead the China strategy of Saria business, perform market research for Saria business units in processed animal protein, fallen stock treatment, aquaculture protein, kitchen waste treatment, biomass & biofuel industries.---Lead the project of market access to open up export channel for Saria’s European products to China. Develop and execute the strategy of Saria brand building in China. —-Search and negotiate with potential Chinese partners with aim to establish China production base and distribution channels.---Prepare business case for executive board briefing, perform due diligence to investment projects in China.

--- Responsible for the all business of Cobb in China, including GP operation, GP & PS sales/marketing/technical strategies and implementation, ---Write Business Plan for Cobb US$45 million project in China. Look for local partner, negotiate the JV contract with the local partner, prepare documentations for JV registration and licenses. --- Search for land for China GP complex & hatchery/office, work with lawyers in the legal procedures of acquiring/leasing/buying the land and government approval procedures.---Negotiate with contractors, oversee the construction of Cobb China project, budget and oversee the CapEx budgets.--- Lead in hiring/building Cobb China team for Cobb China, including HR, finance, administration, production, sales, planning and tech services. Make strategy and plans of implementing Cobb company culture by programs of educating/training teams. ---Launch Cobb China Operation, consistently improve the operations of Cobb China, including HR, Finance, administration, planning, production, biosecurity, QA, sales, marketing and tech services. Drive the cost management.---Establish one-price sales strategy in China, organized the Grand Opening of Cobb China, lead the sales team, achieved long-term sales contracts (3 years +) with customers for 100% sales in China.--- Excellent relationship with top executives of Cargill, OSI, Tyson, CP, Xiantan, Shuanghui, Well Hope, Fengxiang---Lead in government relationships, good connection with MoA, AQSIQ, CIQ departments, foreign gov’t organizations as APHIS-USDA, MPI New Zealand, Brazil Embassy in BeijingDeep involvement in negotiations for protocol and health certificate for chicks & Hatching Eggs Import from New Zealand, successfully opened up NZ as a new venue for GP imports in 2014. Participate in re-negotiation for protocol revision between China and NZ in 2017.—-Established KPI system of production, finance, Sales, HR, QA as key management tool of China Operations.

--- Responsible for all Cobb business activities in China, including GP sales, import, technical services ---Coordinate Asia Manager’s visits in China. --- Make annual sales plan and implement it. Maintain customer relationship, make annual technical services plan and its implementation, advise and carry out advertising/promotion plan in China. --- Plan and organize technical seminars with speakers from Cobb world tech support team, organize China distributors meetings with attendance of speakers selected from industry leaders. --- Manage account receivables, worked with customer to reschedule the payment plan for overdue accounts in times of difficulties. --- Worked and liaised with Chinese agriculture departments, AQSIQ and agriculture representatives of foreign governments, APHIS/USDA, for mutual understanding of policies. Accelerated the lift of bans of poultry imposed by Chinese government by getting the attention of related China and foreign government departments. Participated in the negotiation and agreement of livestocks import/export protocols between China and New Zealand.

--- Organized and translate technical materials from English to Chinese and vice versa. Kept updating the technical manuals. --- Assist the communication between GM (American) and managers, work out and implement new management policies. --- Make annual/monthly sales plan according to production, pay regular sales visits to customers, schedule the work of foreign tech. service personnel to provide technical services for Chinese customers.

--- Responsible for Watson’s channel sales.